Chrysler at SEMA 2008: V10 Challenger and more

Chrysler showcased six new customized Mopar Underground vehicles and one new concept from SRT: the Dodge Challenger Blacktop, Challenger Targa, Ram TRXtreme, Ram R/T, Ram Sportsman and Ram Mopar Street Package.

V10 challenger

The Dodge Challenger SRT10 Concept has 600 horsepower and 560 lb. ft. of torque with a carbon-fiber deck lid and hood. The “shaker hood” is a reminder of the 1970 Plymouth ‘Cuda. Brakes have been upgraded and Bilstein® shocks at all four corners improve handling. The interior has sport seats and carbon-fiber accents.

viper-powered challenger

The Challenger Blacktop started as a 2009 Dodge Challenger R/T with a 6-speed manual transmission. Mopar Underground added custom-made spoilers, and front brow, with a black on black racing stripe paint scheme was added. A low stance comes from the Mopar coil-over suspension and strut tower brace, along with 22-inch Dodge Viper wheels from Factory Reproductions wrapped in Dunlop tires measuring 265/35 R22 front and 305/30 R22 rear. Mopar components including a cat back dual-exhaust, cold air intake allow the HEMI V-8 to breathe easy. The interior has Katzkin leather in bright red with a Mopar Kicker audio system for premium sound.


The Dodge Challenger Targa is a full-blown competition car which raced and completed the infamous Targa Newfoundland race this year. “Samantha” started life as a Mopar Challenger drag race package car. To keep the front end down, a Mopar chin spoiler "Splats,” developed in a full scale wind tunnel, was added to the front of the car. The hood is equipped with a scoop to make room for the 540 horsepower, 490 lb. ft. of torque, 392 HEMI® V-8 Mopar crate motor, mated to a Tremec six-speed manual gearbox. Up front, the six-piston calipers clamp 380-millimetre rotors, while in the rear, four-pot calipers work with 355-mm rotors. Developed by KW, the race suspension and brake upgrades came from the Dodge Viper ACR which just broke the production car lap record at the Nurburgring in Germany. With only a few exceptions, the Dodge Challenger Targa was built using parts available through Mopar.

challenger targa

Rams include the 2009 Dodge Ram TRXtreme, with the TRX package plus 4.5-inches of extra ground clearance from a Mopar lift kit, atop Mopar forged 20-inch wheels wrapped in knurly BFG 37X12.50’s. The paint is a bright yellow and mineral grey two-tone incorporating a mud splash theme. Mopar aftermarket telescoping mirrors extend when needed. The one-off steel hood with cooling louvers and larger grille take care of any heat issues that may arise under severe use.

ram sport

The Dodge Ram R/T starts off with a 2009 Ram Sport with a 380 horsepower, 4.10:1 ratio, and a high stall converter. A Mopar cold-air intake kit keeps the engine breathing and a Mopar dual exhaust system adds a performance rumble. The exterior is painted classic B5 blue, with a Mopar dual-snorkel aluminum hood and carbon fiber accent stripes.

dodge ram sportsmanThe Dodge Ram Sportsman has a unique blowing-leaves paint sceme designed by Mopar Underground and protected by Mopar wheel flares and running boards with an integrated step. The Sportsman features Dodge’s RamBox storage system. The Mopar telescoping trailer tow mirrors aid in rear visibility; added are a Mopar 2-inch lift kit supported by Mopar polished and forged 20-inch wheels with 33-inch tires.

The Dodge Ram Sport uses a 2008 pickup with blackberry paint, a Mopar body kit, a Mopar body drop/leveling kit, and concept 22-inch Alcoa forged wheels, with a hard tonneau cover. The Mopar aluminum dual-snorkel hood sits over the 390 horsepower HEMI V-8, is backed with a Mopar tuned dual-exhaust. Mopar suede and leather seats trimmed with premium piping and stitching add to the high end feel of the truck.

To see the others, check out our SEMA 2008 photo gallery. We’ll have more pictures after the show.

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