The Ver Hage Mopar Museum

1950s cars

The Ver Hage Mopar Museum, which re-opened on June 18, 2015, has a large collection of Chrysler Corporation cars and memorabilia from the Ver Hage dealership in Holland, Michigan. Lloyd Ver Hage (who passed away in February 2016) still had the Jeepster he got when he was 18, and it is one of the exhibits, though it is still driven.


Ver Hage is run by, in Mr. Rozman’s words, “die hard Mopar people,” who started distributing Chrysler cars in 1928 and opened their Holland franchise in 1963; their dealership was closed down during the bankruptcy proceedings. A local Honda dealer was given a Chrysler franchise, making a comeback by Ver Hage unlikely.

verhage dealership

They had a museum before, but a local energy company needed to expand into the property, so the family struck a deal and they moved the building to another section of their property. The ribbon cutting is tomorrow, with a big car show there in September.

classic and vintage

Like the Walter P. Chrysler Museum, the Ver Hage collection is not generally open to the public, but may be seen during special events and by arrangement.

The younger Ver Hages, Norm and Blaine, bought a Mitsubishi franchise and are still in business in the same location.


Lloyd died on February 1, 2016, in Arizona. He was a Korean war veteran.



wall of stuff


lloyd ver hage and his dealership ads

Also see the Chrysler museum and our dealerships page

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