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Jeep Brasileiro?

by David Zatz on

brasiliero

The Fiat plan for Brazil shows some vehicles not seen elsewhere.  Render-artist JackRatchett speculated, “How about a Brazilian built A-B segment Jeep geared towards South America and India, called the Jeep Brasileiro in Brazil? It could be made with an open top, or full door/attachable hard top, like Wrangler. With concepts like the  Volkswagen Buggy Up,  Renault’s Kwid, Suzuki’s Crosshiker and X-LANDER, Land Rover Defender DC 100, [and a proposed new Toyota under RAV4], everyone’s circling the target, so it’s only a matter of time.”

Presumably powered by a choice of Fiat diesel and Chrysler-descended Brazilian gasoline/flex engine, the Brasileiro would have a tough, durable, but inexpensive suspension designed to take a pounding but not necessarily do much rock crawling. Transmissions would be six-speed Fiat designs, manual and automatic, and all wheel drive (perhaps even plain 4×4) would be relatively simple — no five-mode traction control.

There’s no way of knowing whether JackRatchett’s speculation is anywhere near Fiat’s plans, but we know Fiat wants Jeep to be worldwide; whether it wants Jeep to play in this segment is another question, as is whether it would be superfluous to the BU, or too damaging to Fiat’s plans for Jeep to be a premium purchase.

David ZatzDavid Zatz founded Allpar in 1998 (based on a site he had begun in 1993-94), after years of writing reviews for retail trades. He has been quoted by the New York Times, the Daily Telegraph, the Detroit News, and USA Today. Before making Allpar a full-time career, he was a consultant in organizational psychology. You can reach him by using our contact form (much preferred) or by calling (313) 766-2304

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