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Dodge Demon to top Hellcats?

by David Zatz on

Dodge rocked the performance world with the 707-horsepower Hellcat cars, the most powerful and fastest muscle cars ever. Two years later, Dodge may top them with the Dodge Challenger SRT Demon.

Dodge Demon Hellcat SRT

The North American head of passenger car brands, Tim Kuniskis, wrote, “Most cars attempt to be everything to everybody. Then there are the rare few that revel in a single objective, rendering them totally irresistible to a subculture.

“The Dodge Challenger SRT Demon is conceived, designed and engineered for a subculture of enthusiasts who know that a tenth is a car and a half second is your reputation.”

Hellcat car

While the car itself won’t be revealed until shortly before the New York Auto Show in April, Dodge is doing a video teaser campaign, with a website that provides weekly updates. The first video debuts today — “Cage” — a 90 second piece, with clues to what’s coming.

The original Dodge Demon was a 1971 Plymouth Duster clone; while it was potent with the optional 340 cubic inch V8, most Demons were ordered with slant six engines or lower-performance 318 V8s. Under Daimler, there was a 2007 four-cylinder Dodge Demon concept car, but it didn’t see production.

Dodge asks readers to use the hashtag #DodgeDemon while we wait for what has been rumored to be a very serious performance car, indeed.

David Zatz founded Allpar in 1998 (based on a site he had begun in 1993-94), after years of writing reviews for retail trades. He has been quoted by the New York Times, the Daily Telegraph, the Detroit News, and USA Today. Before making Allpar a full-time career, he was a consultant in organizational psychology. You can reach him by using our contact form (much preferred) or by calling (313) 766-2304

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