Chrysler announces 4% sales drop from December 2008

Posted on January 5th, 2010 • by David Zatz

Chrysler Group today reported December sales increased 36% compared with November 2009 and 20 of 24 vehicles posted sales increases for the same time period.

Chrysler Group received multiple accolades in December, including Motor Trend’s Truck of the Year award for the all-new 2010 Ram Heavy Duty pickup truck. Other awards include:

Jeep Wrangler Unlimited Rubicon hailed as “Most Significant 4×4 of the Decade”
Jeep Wrangler Rubicon named “Best 4×4 of the Decade” by editors at Four Wheeler Magazine
Jeep named “Top Domestic Brand” in Kelley Blue Book’s kbb.com® 2010 Residual Value Study
2010 Ram Power Wagon was named Four Wheeler Magazine’s “Pickup Truck of the Year”
2010 Ram 1500 was named a “2010 All Star” by Automobile Magazine
Dodge Challenger was named “Most Satisfying Car” by readers of a prominent consumer magazine known by some for its dislike of Chrysler

Chrysler Group reported total U.S. sales for December of 86,523 units. Sales increased 36% month-over-month (from November 2009) and declined 4 percent year-over-year. The company finished the year with 931,402 units sold, a decline of 36% compared with 2008. Inventory is down 55% compared with December 2008, with 178,538 units in inventory, representing a 58-day supply.

In December, Mopar U.S. net sales increased 8% compared with November 2009. Service contracts per new unit sold increased 9% over December 2008.

Chrysler Group today announced “Zero Percent Financing” for almost all 2010 model year vehicles and the expansion of its “Invest in America” partnership with more than 90 million Credit Union members in the United States. The Credit Union member-preferred pricing program has been expanded to include all 2010 model year vehicles. The incentives announced today are valid through March 1, 2010.

Beginning today, consumers purchasing Chrysler vehicles can choose 0 percent financing for up to 60 months or 1.9 percent financing for 72 months through GMAC Financial Services, or consumer cash of up $3,000 ($4,000 on Jeep and $3,500 on Ram). Those who purchase a Chrysler 300 or Dodge Charger can receive “no charge” all-wheel drive; and a “no charge” HEMI engine in lieu of consumer cash or 0 percent financing. Jeep owners who get a new Liberty, Commander, and Grand Cherokee buyers can see an extra $500 owner loyalty cash.

Lease rates now include:

Jeep Wrangler Sport two-door 4×4 for $229 per month with approximately $2,800 due at signing
Dodge Journey SE for $249 per month with approximately $2,800 due at signing
Chrysler Town & Country LX for $289 per month with approximately $2,900 due at signing
Ram 1500 Quad Cab ST 4×4 for $299 per month with approximately $2,900 due at signing

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