Chrysler brands snag three of top ten women’s choices
Women-Drivers.com has released its semi-annual 2010 report showing the top automotive brands and Chrysler had more brands in the top ten than any other manufacturer.
Mercedes-Benz took the overall top spot, but Jeep was close behind in second place, ahead of both Lexus and BMW. Chrysler came in fifth, besting Acura, Honda and Buick. Dodge was ninth and Nissan rounded out the top ten.
When it came to purchasing, Dodge tied Mercedes for first, followed by Lexus and Chrysler. Kia came next, followed by Jeep.
In browsing (where the woman came into the dealership but did not buy that day), Jeep came in fifth, behind Mercedes, Mazda, Nissan and Kia. Dodge and Chrysler came in seventh and eighth, behind Chevrolet.
Chrysler Group fell down a bit in service experience with only Chrysler brand making the top ten. Acura led the list, followed by a tie between BMW and Mercedes. Honda was next, just 0.07 points ahead of Chrysler.

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