Chrysler, Dodge, and Jeep news from Allpar

Wrangler to stay “undiluted,” other Jeeps for India

Allpar asked Sergio Marchionne whether the company would be producing a version of a Jeep “such as the Wrangler” but at lower cost, for developing countries and markets such as India. While his answer focused on Wrangler by name (rather than, say, J-8), it appears that this is not in the works:

Not based on what I know today. I think we need to be very careful about touching Wrangler. I don’t want the cheap version of the Wrangler anyway.

The Wrangler is the Wrangler, so if we do anything else – and we will – it’s not going to be a Wrangler. It won’t be a degradation of the Wrangler brand, of the nameplate. I mean Wrangler is almost a brand within a brand and I think you need to be careful about protecting it for a variety of reasons.

2013 rubicon tenth anniversary

But that doesn’t mean that we will not be producing Jeeps in India, and in fact the portfolio that we’re looking at right now in terms of development does incorporate a substantial expansion of the Jeep portfolio in India but through other nameplates which currently exist in our world – within the Jeep world – and some of which will be coming in 2014.

The timeframe indicates the upcoming Punto-based subcompact Jeep, already announced, and possibly the Jeep Liberty/Cherokee.

Mopars garner APEAL awards

Three of four Dodge cars (Charger, Challenger, and Dart) were top-rated in their segments in  J.D. Power’s 2014 U.S. Automotive Performance, Execution...

Mopar shaker hoods now at dealers

The new bolt-on Mopar Challenger Shaker Hood Kit is now available at dealers. A bit of vintage design on modern cars, it...

Viper: Fastest car of 2014?

viper

Forty-three of the country’s fastest track cars descended upon Virginia International Raceway on July 18 for the Tire Rack Ultimate Track Car...

Next ProMaster(?) and new Fiat van

Allpar-NewProMaster-Web

While the new Ram ProMaster is still getting established in the North American market, a new Ducato, the basis for the ProMaster,...

Categories: Chrysler, Future Cars and Rumors.


Cop-Stop-FCA-Web
Advisors call for Fiat-Chrysler merger rejection
93-91-vipers
Indy adjustments

Mopars garner APEAL awards

Mopar shaker hoods now at dealers


Chrysler Cars at Allpar

Recent Chrysler News

Please read the terms of use! Information is presented to the best of our knowledge. Plans change and sometimes mistakes are made. Any decisions or purchases made based on this site's verbiage or images are done at the reader's own risk. * Mopar, Dodge, Jeep, Chrysler, HEMI, and certain other names are trademarks of Chrysler, LLC. We are not Chrysler. We are not responsible for the consequences of actions taken based on this site and make no guarantees regarding validity or applicability of information or advice. The Webmaster is not an expert. Copyright © 1998-2000, David Zatz; copyright © 2001-2013, Allpar LLC. All rights reserved.