Chrysler, Dodge, and Jeep news from Allpar

Loving, hating Cherokee

pollThe 2014 Jeep Cherokee has proven to be one of Chrysler’s most polarizing vehicles in years, spawning absolutist opinions on blogs, in forums, and on Facebook. Most of the comments have been vitriolic, but one question remains: how many people hate it, and does anyone like it?

An informal poll in the Allpar forums provides some insight. While most of the comments are of the “destroy it with fire” type, and quite a few people have referred to old and new renderings as superior alternatives, some have also said that the design has grown on them, or that they liked it from the start.

In the end, the 22% who believe it is absolutely awful have outnumbered everyone else combined in terms of posts per person; but we did not expect 17% of the people responding to say that they loved it, or 41% to say it was growing on them. The negative still outweighs the positive, but a love-hate reaction may not be as bad as it seems. To paraphrase one Chrysler leader when the 1994 Ram design was first shown, the percentage who love it is higher than Jeep’s current market share in the segment.

The survey is “unscientific” and comes from a non-representative, self-selected, and relatively small sample. However, it appeared in a forum where most of the commentary on the 2014 Jeep Cherokee has been negative, and may provide some vindication to the designers. The most valid feedback is likely to be the Cherokee’s sales figures. (Vote in the poll.)

Shareholder vote tomorrow

FCA-Vote-Web

The Ordinary and Extraordinary Shareholder’s Meeting of Fiat S.p.A. kicks off tomorrow at 11:00 AM CET (5:00 AM Eastern). The main item on the agenda is one of the biggest changes since the company was founded on July 11, 1899: will Fiat no longer be an Italian company? Despite negative recommendations from some proxy advisors, industry watchers expect the merger of Fiat and Chrysler to receive the two-thirds majority needed for approval....

Ram alone in honest HD pickup ratings?

towing

After the recent discovery that Ford had been tossing out the spare tire, jack, radio, and console of its F-450 to make it (barely) fit into the weight rating of a class three truck (while increasing its payload slightly but cutting the base weight), Larry Vellequette of Automotive News noted that GM had started playing the same game on its own trucks to boost payload ratings....

California concept catches Italian eyes

Fiat-500L-HuntingtonBeach-Web

The Fiat 500L-Vans design concept on display this week at the Vans U.S. Open of Surfing in Huntington Beach, California, has attracted attention as far away as Milan, Italy. The surf-themed concept was featured in “Motori 24″, the automotive section of Milan-based Il Sole 24 Ore. Inspired by the original high-top shoe from Vans, a California apparel company first made famous by Sean Penn in the 1982 comedy Fast Times at Ridgemont High, the custom 500L features palm-patterned canvas upholstery, Vans logo stickers on the instrument panel and Vans Waffle Sole pattern on the pedals....

Categories: Chrysler Chat.


Fiat-1899
An era ends with FCA merger
Chrysler-Chart-0714
Chrysler’s booming July sales
FCA-Vote-Web
Shareholder vote tomorrow
towing
Ram alone in honest HD pickup ratings?


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