IHS Automotive recently released the results of a study showing that the race for market share is becoming tighter over time. IHS says this is good for consumers because automakers have to fight harder for every sale.
The IHS study covered the 21st Century starting with the year 2000 and compared the shares of the major players in that year to their positions as of October 2014. IHS based their numbers on registrations instead of manufacturer reported sales.
U.S. Market Share for Leading New Vehicle Manufacturers |
---|