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Tag Archive for 'Dodge'

Dodge to fix trim levels

The five year plan calls for a complete repackaging of all Dodge cars, with new options mixes, by the end of the fourth quarter of 2009. A complete overhaul of branding, marketing, positioning, and point of sale is to be completed by the end second quarter of 2010.
The car and truck brands are being separated [...]

Chrysler & Dodge to be rebadged for Europe

The new Chrysler and Dodge logos will not be appearing on cars destined for the European market after 2011. Instead, cars sold in the North American market as Chryslers and Dodges will be badged as Lancias and Fiats. The move is designed to save money by reducing distribution costs.
The Chrysler Voyager minivan will appear as [...]

Chrysler five-year plan in progress

Chrysler’s five year plan is being unveiled, with a limited-entry webcast on Chrysler LLC’s corporate web site, constant updates at Automotive News, and frequent updates here at allpar.com. The plan will take around five hours to describe.
The plan is for a complete repackaging of all current vehicles, with new options mixes, by the end of [...]

Daniels takes top honors at HEMI Challenge at Maple Grove Raceway

Jim Daniels, a dentist from Bristol, Pennsylvania, set a new NRHA class record and clinched the Dutch Classic event at Maple Grove Raceway in Mohnton, Pennsylvania.
In his 1968 Dodge Dart, Daniels beat David Barton of Robesonia, Pennsylvania with a run of 8.284 seconds at 159.53 mph. Ironically, Daniels could have walked the quarter-mile and still [...]

Dodge cars, Chrysler likely to get new logos

It hasn’t been officially confirmed, but Dodge passenger cars are likely to get a new logo as part of the brand shakeup at Chrysler Group LLC. With the separation of the truck operation into the new “Ram” brand, Dodge cars will no longer wear the stylized mountain goat that has been the symbol of Dodge [...]

Chrysler brands split for 2010

The three Chrysler brands are getting further apart for 2010, starting with different incentive plans. At Dodge, prices have been cut, which the division hopes will raise demand without the need for strenuous rebates. Dodge is providing up to $2,000 in rebates on 2010 models, through November 2.
At Chrysler, buyers can choose between a [...]

GM falls 45 percent, Ford down 5 percent, Chrysler regains 5th place

The hangover from the “Cash for Clunkers” program was especially painful at General Motors and Chrysler. GM sales plunged 45 percent, while Chrysler’s fell 42 percent. Ford, which is currently the strongest of the American brands, had a comparatively minor five percent deficit. Chrysler and GM were hampered not only by the dramatic decline in [...]




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