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Tag Archive for 'Jeep'Chrysler doubling retail expenditures per vehicle November 6th, 2009 by DaveAdmin
To start repositioning its brands, Chrysler is doubling the amount it spends on retail costs per vehicle, according to disclosures made in the five year plan discussion. Chrysler, which had cut discretionary ad spending (such as Google placements) for months before the plan, started running new campaigns just before, and appears to have increased its [...] Chrysler five-year plan in progress November 4th, 2009 by DaveAdmin
Chrysler’s five year plan is being unveiled, with a limited-entry webcast on Chrysler LLC’s corporate web site, constant updates at Automotive News, and frequent updates here at allpar.com. The plan will take around five hours to describe. Chrysler brands split for 2010 October 1st, 2009 by DaveAdmin
The three Chrysler brands are getting further apart for 2010, starting with different incentive plans. At Dodge, prices have been cut, which the division hopes will raise demand without the need for strenuous rebates. Dodge is providing up to $2,000 in rebates on 2010 models, through November 2. Chrysler at the Frankfurt Auto Show September 20th, 2009 by DaveAdmin
Henri Kern provided coverage of the Chrysler section of the Frankfurt Auto Show. While Chrysler reps posed for a Maserati publicity photo, Chrysler did not introduce any new vehicles themselves. However, they did have a display – one of the smallest ones. New Jeep Grand Cherokee spy shots September 17th, 2009 by DaveAdmin
One may wonder why we have new spy shots and a video of the 2011 Jeep Grand Cherokee when the vehicle was already introduced to the public. The reason is because Chrysler is still driving around heavily disguised Grand Cherokees, and that doesn’t happen by accident. There must be something going on … or someone [...] Hyundai to supply more Jeep chassis modules September 2nd, 2009 by DaveAdmin
Massive supplier Hyundai Mobis will supply modules used in the Jeep Grand Cherokee and Dodge Durango chassis, starting in 2010. The order will generate around $2 billion in revenue for the Korean company, which already provides chassis components at the Jeep Supplier Park. Chrysler replaces lifetime warranty August 19th, 2009 by DaveAdmin
Chrysler is dropping its lifetime warranty from 2010 models, though it will remain on 2009 models. Instead, the company will provide a free 5 year, 100,000 mile powertrain warranty, which, instead of being transferable, is assigned to the car itself, so that anyone who buys a used 2010 Chrysler, Dodge, or Jeep second-hand, third-hand, etc., [...] |
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