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Tag Archive for 'promotions'

Dodge Journey mailing, deals sent

Dodge has arranged heavy publicity for the neglected but popular Dodge Journey, with over 250,000 targeted letters arriving in early November. The package includes postcards and various offers, including a $25 debit card for a test drive, and cash back for both Chrysler owners and defectors from other brands. People who get the offer can [...]

Dodge Charger: no-charge AWD

Dodge is adding no-charge all wheel drive on Charger SXT and R/T, using the advanced new system that disconnects the front axle when it’s not needed, increasing gas mileage to around the same level as rear-drive systems.  The promotion is to be made during the winter months, highlighting the advantages of Dodge’s AWD system in [...]

Press: Chrysler is not reopening sales bank

Chrysler Vice Chairman Jim Press said today that the company is not reviving its controversial “sales bank.”
Press’ comments followed a story that appeared in Automotive News detailing an appeal Press made to persuade Chrysler dealers to purchase 12,000 unassigned vehicles. The AN report said this marked a revival of Chrysler’s sales bank, an extremely unpopular [...]

Chrysler repeats “no charge DVD” promotion

Chrysler is repeating its no-charge back-seat DVD system for United States customers buying or leasing a 2008 or 2009 Chrysler Town & Country minivan, Jeep Commander, Jeep Grand Cherokee or Dodge Grand Caravan. The 2009 models have bigger screens than the 2008s – nine inches vs eight inches. In minivans, the deal includes twin DVD [...]


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