Posted on November 18th, 2010 • by Bill Cawthon
Visiting a Carl’s Jr. or Hardee’s restaurant can get you more than a tasty meal: you could win the Green Hornet’s “Black Beauty” a modified Imperial Crown fully equipped with machine guns and rockets (sorry; they don’t really work). CKE Restaurants, Inc., parent company of Carl’s Jr. and Hardee’s restaurants, has kicked off “The Key [...]
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Posted on June 22nd, 2010 • by Bill Cawthon
When Jeep revealed its new advertising theme for the all-new 2011 Grand Cherokee it made such an impact that Jeep brand now proudly displays it along with a huge image of the Jeep Grand Cherokee on the front of the Chrysler Group Headquarters. The building wrap is part of an overall marketing campaign and it [...]
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Posted on November 20th, 2009 • by David Zatz
Dodge has arranged heavy publicity for the neglected but popular Dodge Journey, with over 250,000 targeted letters arriving in early November. The package includes postcards and various offers, including a $25 debit card for a test drive, and cash back for both Chrysler owners and defectors from other brands. People who get the offer can [...]
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Posted on November 19th, 2009 • by David Zatz
Dodge is adding no-charge all wheel drive on Charger SXT and R/T, using the advanced new system that disconnects the front axle when it’s not needed, increasing gas mileage to around the same level as rear-drive systems. The promotion is to be made during the winter months, highlighting the advantages of Dodge’s AWD system in [...]
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Posted on December 16th, 2008 • by Bill Cawthon
Chrysler Vice Chairman Jim Press said today that the company is not reviving its controversial “sales bank.” Press’ comments followed a story that appeared in Automotive News detailing an appeal Press made to persuade Chrysler dealers to purchase 12,000 unassigned vehicles. The AN report said this marked a revival of Chrysler’s sales bank, an extremely [...]
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Posted on November 12th, 2008 • by David Zatz
Chrysler is repeating its no-charge back-seat DVD system for United States customers buying or leasing a 2008 or 2009 Chrysler Town & Country minivan, Jeep Commander, Jeep Grand Cherokee or Dodge Grand Caravan. The 2009 models have bigger screens than the 2008s – nine inches vs eight inches. In minivans, the deal includes twin DVD [...]
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