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Tag Archive for 'Sterling'

Chrysler re-shuts plants

Automotive News reported that, faced with a 50% sales decline, Chrysler has once again shut down the Sterling Heights, Jefferson North, and Warren Truck plants, which make, respectively, the Sebring/Avenger, Grand Cherokee/Commander, and Ram and Dakota. Despite the award-winning, visually unique 2009 Dodge Ram redesign, pickup sales dropped 35% in January – which made them [...]

Chrysler people support Toys for Tots

The Chrysler Foundation has donated $65,500 and Chrysler employees have given thousands of toys to the Marine Corp Reserve’s annual Toys for Tots campaign. The toys will go to needy children in the communities in which they are collected. In the case of the Chrysler donations, these would include: Belvidere, Illinois; Chelsea, Michigan; Elkridge, Maryland; Detroit, Michigan; [...]

Daimler: cutting in North America, not Germany

Andreas Renschler told the Associated Press that Daimler AG’s truck empire will not cut hours in its German plants, but could continue slashing Daimler Trucks North America, which includes the remains of Sterling and Freightliner. In contrast, Mercedes will be increasing its holiday shutdown and may cut working hours.  
Daimler Trucks North America has already [...]

Sterling to cease operations; Bullet dropped

Sterling, which was purchased by Daimler-Benz eleven years ago, is ceasing production of its L-line, A-line, and Acterra trucks as of March 27, 2009. New orders for these vehicles will be accepted through mid-January, 2009. However, orders for the Sterling Bullet, Sterling’s version of the Dodge Ram 4500 / 5500 chassis cab – built in [...]

Daimler Trucks dropping Sterling line

Daimler Trucks North America (DTNA) today announced the company would focus on a two-brand strategy in an effort to cut costs and streamline operations. The two brands are Freightliner and Western Star. Sterling, which was based on Ford’s heavy truck operations that were purchased by Freightliner in the late 1990s, will be discontinued effective March 2009. The [...]


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