Customizing your Chrysler

The paint job will often be the first thing people notice on your car, particularly if you go all out like the gangster movie loving owner of this car. Just look at the detail on the famous characters from excellent gangster epics Goodfellas, The Godfather, Scarface and Casino. The interior and upholstery is stunning too.

(2) 30 Inch Super Rims

You’ll be sitting tall with these amazing 30 inch rims on your Chrysler. 30 inch rims are all the rage now and give stunned onlookers something to talk about as you roll on by. They’re also available in different colours to match your personalised paint job.

(3) Custom Headlights

Want to stay ahead of the pack with some headlights that would put many nightclubs to shame? Not for low profile drivers, these Colourshift LED Halos are a perfect fit for drivers who like to make a memorable entrance.

(4) Custom Backlight

This cool backlight puts the Chrysler name in lights while working with the blinker and brakes to give the drivers behind you a stylish indication of when you’re slowing down or taking a turn. You can find them in a wide range of colors allowing complete customisation.

(5) Custom Interior

We’ve already seen a beautiful interior and upholstery job in a Chrysler 300. Here’s something different to make your jaw drop. This cool Chrysler 300 limousine has an interior that simply screams disco.  Just add Lady Gaga and the scene is set.

(6) Custom Doors

So hot it hurts, these Lambo doors open in a vertical motion rather than the standard sideways motion. Extremely flashy, the motion of these doors instantly puts you into Hollywood idol or diva mode, as you realise everyone marvelling at the doors will now be
watching as you emerge.

(7) Custom Air Suspension

A central feature in almost every rap video of the 90s, customised air suspension has a practical role in removing all the bumps from your ride. It’s still cool to see someone hitting the switches on their compressed air set up. A must have addition for your Chrysler.

(8) TV For Your Passengers

The considerate driver with their passengers in mind can choose to have TVs fitted into the back of the headrests of the front passengers’ seats. Enabling passengers to watch their favourite movies and programmes during journeys, this is the Chrysler driver’s stylish way to mute repeated questions of “Are we there yet?”

(9) Customised Sound Systems

The owner of this Chrysler has installed a sound and TV system that would win 50 Cent’s approval.  More a mobile nightclub than just an audio system, this showcases just how far music lovers can take it with their Chrysler customisation. 

(10) Personalised Number Plates

Last but not least, once you’ve personalised your Chrysler you must have personalised number plates fitted. The cherry on the cake, personalised number plates proudly tell the world it’s your Chrysler they’re admiring.

This is a guest post from our friends at Vroomvroomvroom.co.uk, a car hire comparison company based in the UK.

An open letter to Chrysler’s PR chief

Dear Mr. Ranieri,

As one who reads lots of Chrysler Group press releases on a daily basis, I would like to make a few comments and a suggestion.

The spelling of “Fiat” in all capital letters may be trendy, but it’s incorrect. We know that Fiat was originally an acronym for Fabbrica Italiana Automobili Torino” or “Italian Automobile Factory in Turin.” In the early days, the company used to spell that out on the badging. However, Fiat S.p.A. hasn’t used all capital letters in referring to its cars since 1906, and stopped using them for the company name in 1918.

Perhaps I am a creature of habit, but 93 years seems to me to be adequate to establish proper usage.

In addition, “iconic” has become “le mot du jour” or “la parola del giorno,” if you prefer. Iconic is a dandy word, but It is terribly overused in modern media and media relations: it has even been used to describe Spongebob Squarepants. When everything is iconic, nothing is truly an icon.

While a complete prohibition of the word might cause severe internal distress, a gradual reduction might work. I suggest that you start by restricting the use of “iconic” to only one time in any given press release; then only once per person per day and then down to once per person per week. Buy new thesauruses for the PR staff to aid in the transition.

Not only will this end the “iconic” overflow, it will inspire fresh creativity in those who write Chrysler’s press releases as they discover new adjectives and adjectival phrases.

Best regards,

Bill Cawthon