This morning while I was in the drive through at our local McDonalds I was behind what I am pretty sure was a fairly new Ram pickup. It had the RAM letters stamped in the tail gate. Down in the left corner was what looked like a model nameplate that said "REBEL". I know FCA owns the rights to all it's predecessors names, but thought it was kind of cute that they dug clear back to 1957 for a name. It's either that or BLER was missing from the middle of the tailgate. Is this a new Ram package? It was a 1500, and I think the fender emblem was the Hemi emblem. Truck had the bumper cutaway factory duals.