Discussion in 'Fiat, Alfa, Maserati' started by T_690, Mar 2, 2020.
Now if only Manley hadn't discarded all the future product for Alfa besides the Tonale...
Sorry for the repeat thread. Thank you mods for merging it with this one.
Speaking strictly from a luxury brand marketing perspective, Alfa Romeo is doing the right thing by adding a flagship sedan at the top of the lineup.
A common mistake struggling luxury automakers make is add lower priced models and versions to try to boost sales. While that approach usually works for a year or two, eventually ends up cheapening the brand.
Adding a flagship vehicle, on the other hand, heightens the desirability of the brand and, by extension, of all the models in the portfolio.
The luxury market is the only place where we have evidence that the “trickle down” effect actually works...
l shall never forget my first Alfa, a 2 year old 1300GT Junior, 1966. l got the car, and drove 170 miles on a narrow, twisting road to visit my parents. What a beautiful handling car! So well balanced, l had never driven anything like it! 2 years later l "graduated" to a 1750 GTV,
The rest, as they say, is history, l still have an Alfa
Thanks you just made me recall my first drive in my GTJ
Those were such good looking cars!
In 1976 we went to visit my mom's side of the family in Northern Italy; one of her cousins drove an Alfa Romeo Giulia. My brothers and I were in our early teens and were ooohhh aaahhh...
Have I missed something? I thought the future products for AR were not discarded, but just shifted over to Maserati?
For Alfa as a brand that's the same thing.
Some products yes. Like 8C or GTV.
But these are halo models.
This is related to a Maserati Alfieri cancellation.
Some other like E SUV which is extremely important for North American market is cancelled or put on indefinite hold.
But this is a model which can be ready in almost not time because it's related to a new Grand Cherokee.
I'm not sure that Mike Manley knows what Alfa represents. Same for Maserati.
Probably the coolest coupe ever made. I think Congress recently made a law allowing for replicas of stuff like these to be built in limited numbers using current engines with EPA acceptance in limited numbers by a replica manufacturer for road use. Who wouldn't want one of these with a crate 2.0T and a 6 speed?
I should think that is quite obvious.
E SUV should not be in Alfa's portfolio. want something that big? Go to Maserati.
Alfa needs a volume seller for the US market. There's no harm in have both Maserati and Alfa Romeo E SUVs. VW, Audi and Porsche all get along well with each other.
when i think of Alfa, i think of Midsize, Nimble, lightweight, sporty, well handling. i dont see a E SUV being that. I would rather see a Wagon like crossover slightly longer, and Def lower than Stelvio.
In a dream world yes. But sadly for us we live in the real world where most buyers want heavy high-riding SUVs.
Pricelist for european versions: GTA from Euro 143,000 + taxes (VAT, ...), GTAm Euro 147,000 + taxes (VAT, ...).
"Giulia GTA Gets Bespoke Liveries Designed by Centro Stile Alfa Romeo"
Giulia GTA Gets Bespoke Liveries Designed by Centro Stile Alfa Romeo (at http://www.media.fcaemea.com/em-en/alfa-romeo/press/giulia-gta-gets-bespoke-liveries-designed-by-centro-stile-alfa-romeo )
As for the engine it has new pistons, improved oil circuit in the section under the pistons, upgraded several internal components, ... for an use more track oriented.
Alfa has some of the best styling ever beautiful cars!
People buying $100,000+ vehicles are not "most buyers."
Most buyers in that segment of course!