. Understood. However, if we look at teaming with Hyundai for such Mopar vehicles, and we commit to it over a minimum of five years ( with a view toward growing that slice of the FCA business further over time by not bailing out before the agreement is fulfilled or bailing instantaneously at the slightest provocation ), customers will get a feel for the mere presence of this car - the Hyundai-based Mopar. Likely, it won't be an instant Barn-burner sales success, but the now well-respected basis for this imaginary Mopar puts many potential customers at rest knowing industry acceptance of the source brand. Some will hesitate a bit because Chrysler group cars are dressed-up Hyundai vehicles. I'm thinking they'd wonder what's wrong with Hyundai for potentially taking a hit due to the Badged entity. ( Decades past it would be the other way round ). But once the teething period is past, and the tie-up remains, then I think people will relax and step-by-step accept the finished product. I would also think that the Hyundai-based Mopar could be/would be Quality rated higher than other Mopar products; which would be an eye-opener . .