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September incentives include “No Charge HEMI” for Ram

by Bill Cawthon on

Chrysler Group is offering a “No Charge HEMI®” during Ram Power Days in September. Qualified consumers purchasing a 2011 or 2012 model year Ram pickup truck can choose a 5.7-liter HEMI V-8 engine at no extra charge during Ram Power Days or opt for $1,000 in Engine Bonus Cash on models equipped with 3.7-liter V-6, 4.7-liter V-8 or Cummins diesel engines. The Engine Bonus Cash can be used in addition to Customer Cash and attractive financing rates.

“Only on occasion does Chrysler Group offer this exceptional opportunity to purchase a new Ram pickup truck equipped with the legendary HEMI V-8 engine at no extra cost,” said Reid Bigland, Head of U.S. Sales. “The 5.7-liter HEMI V-8 engine offers an amazing combination of power and fuel economy with 390 horsepower, 407 lb.-ft. of torque, and 20 mpg highway.”

In addition to the Ram Power Days promotion, Chrysler Group announced today that it is offering qualified consumers 0% financing for up to 72 months on all 2011 models, except for the 2011 Jeep Grand Cherokee, in September.

New U.S. incentives for September include:

Chrysler Brand:
2012 Model Year: Qualified buyers of a 2012 Chrysler 200 may be eligible for 1.9% financing for 60 months or $1,000 in Customer Cash
2011 Model Year: Qualified consumers purchasing a 2011 Chrysler 200 may be eligible for 0%/72-month financing or $2,000 in Customer Cash. Excludes LX. Those selecting a 2011 Chrysler 200 Convertible may be eligible for 0%/60-month financing or $1,500 in Customer Cash.

Jeep Brand:
2012 Model Year: Qualified consumers of 2012 Jeep Libertys may be eligible for 1.9%/60-month financing or $2,000 in Customer Cash.

Dodge Brand:
2012 Model Year: Qualified buyers of 2012 Dodge Avengers may be eligible for 1.9%/60-month financing or $1,500 in Customer Cash. Qualified consumers who purchase a 2012 Dodge Journey may be eligible for 2.9%/60-month financing or $1,000 in Customer Cash.
2011 Model Year: Qualified consumers who purchase a 2011 Dodge Challenger may be eligible for 1.9%/60-month financing for 60 months or $2,000 in Customer Cash. Qualified consumers who purchase a 2011 Dodge Journey may be eligible for 0%/60-month financing or $2,500 in Customer Cash.

Ram Truck Brand:
2012 Model Year: Qualified consumers purchasing a 2011 or 2012 model year Ram pickup truck can choose a 5.7-liter HEMI V-8 engine at no extra charge or opt for $1,000 in Engine Bonus Cash on models equipped with 3.7-liter V-6, 4.7-liter V-8 or Cummins diesel engines. Qualified purchasers of 2012 Ram pickups may be eligible for 3.9%/60-month financing or $500 in Customer Cash.
2011 Model Year: Qualified consumers who purchase a 2011 Ram 1500 pickup truck may be eligible for 0%/60-month financing or up to $3,250 in Customer Cash. Qualified consumers who purchase a 2011 Ram Heavy-Duty pickup truck may be eligible for 0%/60-month financiing or up to $2,500 in Customer Cash for trucks equipped with a diesel engine.

Bill Cawthon grew up in the auto industry in the 1950s. His Dad worked for Chrysler and Bill spent a number of Saturdays down on the plant floor at Dodge Main in Hamtramck. Bill is also the U.S. market correspondent for just-auto.com, a British auto industry publication, and a member of the Texas Auto Writers Association, which has named the Jeep Grand Cherokee the “SUV of Texas” several times and named the Ram 1500 as the “Truck of Texas” two years running.

Bill has owned five Plymouths (including the only 1962 “Texan”), one Dodge and one Chrysler and is still trying to figure out how to justify a Wrangler. He also has owned at least one of every 1:87 scale model of a Chrysler product. You can reach him directly at (206) 888-7324 or by using the form.


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