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Ram: Canada’s longest lasting pickups?

by David Zatz on

According to data from R.L. Polk Canada, Dodge/Ram pickups are Canada’s longest-lasting trucks, as measured by the percentage of pickups sold since 1987 (25 years ago; model years 1988-2012) that are still on the road today.

79% of Ram pickups sold in the last 25 years are still registered, compared with 66% of Ford pickups and 72% of General Motors pickups.

The numbers are even better when looking at the Cummins diesel equipped pickups of the last 20 years; 87% of Ram diesels sold since 1993 are still registered as being in operation (model years 1994-2012), compared with just 69% of Fords, 79% of Chevrolets, and 83% of GMCs.

Cummins currently has a five-year, 160,000 mile powertrain warranty in Canada.

David Zatz founded Allpar in 1998 (based on a site he had begun in 1993-94), after years of writing reviews for retail trades. He has been quoted by the New York Times, the Daily Telegraph, the Detroit News, and USA Today. Before making Allpar a full-time career, he was a consultant in organizational psychology. You can reach him by using our contact form (much preferred) or by calling (313) 766-2304

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