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Diesels and minivan hybrids

by David Zatz on

sergio-minivans

Sergio Marchionne said that the first production Chrysler hybrids would be minivans; and that Windsor had not yet been selected as the factory which will build them. Windsor “has one of the best workforces around,” but with over a billion dollars of investment needed, the company is still depending on negotiations with the Canadian government before making a final decision.

The first one out will be a Chrysler. “What comes out as a Dodge, I’m not willing to answer.”

The company loses around $14,000 on each Fiat 500e electric car it sells, but needed to develop the technology.

For diesels, the main challenge is the additional cost. The company is focusing on the largest, heaviest vehicles, because those tend to have the largest benefits. “The benefit of diesel will probably run its course through about 2018” unless they can reduce the emissions cost-effectively. The company is working on emissions reductions. The Ram 1500 diesel goes into production in eight days.

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