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Chassis cab market share

by David Zatz on

Chrysler officials released their most recent Ram chassis cab market-share figures to Allpar this week. For the first 11 months of 2013, the Ram 3500 garnered 17.5% of the market; Ram 4500 and 5500 were responsible for 25.6%.

For many years, Dodge / Ram had no entries in this market, after being a major player in the 1960s and 1970s. In 2007, when the first Dodge Chassis Cab was launched, GM had a 53% share, with Ford taking 40%.

Starting with the 2014 model year (which went on sale in late 2013), the series gained a 6.4 liter “Hemi” V8 gasoline engine to reduce the entry price; before that, the only gasoline engines on Ram chassis cabs was the 5.7 Hemi used on the Ram 3500. All three chassis cabs (Ram 3500, 4500, and 5500) have an optional Cummins diesel engine, tuned for durability in demanding applications; for 2014, the company started using diesel exhaust fluid, which raised fuel economy.

The Ram 5500’s gross vehicle weight is 37,500 lb; the maximum trailer weight is 29,600. Many changes and upgrades were made for the 2014 model year, aside from adding new gas engines.

Ram Chassis Cab were designed “upfitter friendly,” with four industry-standard frame lengths, no components or lines above the C-channel rear frame rails, through-the-frame plumbing and electrical lines, and moveable exhaust and frame components. Regular cab models can be modified by upfitters to remove 80% of the rear panel without losing structural integrity.

 

David Zatz founded Allpar in 1998 (based on a site he had begun in 1993-94), after years of writing reviews for retail trades. He has been quoted by the New York Times, the Daily Telegraph, the Detroit News, and USA Today. Before making Allpar a full-time career, he was a consultant in organizational psychology. You can reach him by using our contact form (much preferred) or by calling (313) 766-2304


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