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Jeep mini-pickup?

by David Zatz on

Jeep Rebel small pickup

JackRatchett provided this speculative rendering of a Jeep pickup based on the Renegade. He wrote, “There’s a concept Fiat 500 based pickup at the CTC, so they must have been playing with the idea of a compact pickup.”

A vehicle like this would be a niche vehicle, but it would be a worldwide niche vehicle, with relatively small sales possibly adding up to big numbers — and putting more laid-off Fiat employees back to work. The plant which makes the Jeep Renegade and Fiat 500X probably has enough capacity to handle a hundred thousand or so more vehicles per year.

A metric-ton pickup based on a Ram platform was in the company’s long-term plan, but has now been dropped due to low forecast demand.

David Zatz founded Allpar in 1998 (based on a site he had begun in 1993-94), after years of writing reviews for retail trades. He has been quoted by the New York Times, the Daily Telegraph, the Detroit News, and USA Today. Before making Allpar a full-time career, he was a consultant in organizational psychology. You can reach him by using our contact form (much preferred) or by calling (313) 766-2304


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