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Cherokee stop-start: standard and no-added-cost

by David Zatz on

Chrysler’s electronic stop-start system (ESS) does not add to the cost of the 2015 Jeep Cherokee, according to research conducted by Frank Gal.

start-stop system

Mr. Gal priced a Jeep Cherokee Latitude AWD for 2014 and 2015, and found that the 2014 came to $28,985 and the 2015 came to $29,285 (both prices include destination). While the V6 option increased by $200 (from $1,495 to $1,695), one has to consider both price inflation — which comes from the increased cost of supplies, with labor staying fairly constant — and the addition of a standard backup camera.

Once one adds the now-standard backup camera, the prices work out to $29,285 for the 2014 and $29,330 for the 2015 — which means that the price is, effectively, $45 lower for the 2015 (not including incentives). Mr. Gal was unable to find any features removed from the Latitude.

Mr. Gal wrote that the situation was similar for Latitude (FWD and both AWD systems) and Trailhawk; the base price rises by about $300, but if one includes the now-standard backup camera, it falls by $45.  The Limited, though, maintains the increase, because the camera was standard in 2014 as well.

The lack of a price increase may reflect the relatively low cost of implementing the system, after engineering and testing, especially when offset by reducing or preventing the need to buy fuel efficiency credits.

With the standard ESS system, the 3.2 liter V6 provides nearly the same fuel economy ratings as the four cylinder.  It includes higher-durability components than non-ESS setups. Chrysler also uses stop-start systems on the Ram 1500 HFE and Chrysler 200 four-cylinder.

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