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Chrysler: best September sales since 2005

by Bill Cawthon on

Chrysler-0914-Chart-Web
Chrysler sold 169,890 cars and trucks in September, an improvement of 19% over September 2013. That not only beat analysts’ estimates (again), but marks the company’s best September since 2005 and the third-best September of the 21st Century. Only Septembers 2000 and 2005 had higher volumes.

The Chrysler, Jeep, Ram Truck, and Fiat brands all advanced in September, led by Jeep’s 47% increase. Last month was Jeep’s best September ever.

“Continued consumer demand for our new Chrysler 200 mid-size sedan, our Jeep models, and the Ram pickup truck helped Chrysler Group achieve a 19% sales increase in September and our 54th-consecutive month of year-over-year sales growth,” said Reid Bigland, Head of U.S. Sales.

The Chrysler 200, Jeep Compass, Jeep Patriot, Jeep Wrangler, and Ram pickup all set new September sales records. The Town & Country minivan had its best September sales in eight years.

Light trucks accounted for 76.8% of total sales. That’s the highest percentage of any September in 15 years.

Fiat 500L sales have resumed, following a July recall.

While still a relatively light seller, Ram ProMaster has surged to nearly triple the sales of the Ram Cargo Van. It also outsold the new Ford Transit van and the Nissan NV in September.

Chrysler finished September with 500,502 units in inventory, equal to a 71-day supply of inventory.

UNITED STATES SALES: SEPTEMBER 2014 AND YTD
Brand and Model Sept ’14 Sept ’13 Change YTD 2014 YTD 2013 Change
Chrysler 200 10,995 9,583 15% 75,142 102,859 -27%
Chrysler 300 4,757 5,036 -6% 39,584 44,186 -10%
Chrysler Town & Country 13,029 10,632 23% 108,340 90,701 19%
CHRYSLER BRAND 28,781 25,251 14% 223,066 237,746 -6%
Dodge Dart 6,923 7,922 -13% 60,763 65,836 -8%
Dodge Avenger 1,677 5,099 -67% 49,363 78,599 -37%
Dodge Charger 8,624 8,713 -1% 72,141 73,342 -2%
Dodge Challenger 3,619 3,932 -8% 38,376 42,577 -10%
Dodge Viper 108 45 140% 546 426 28%
Dodge Journey 7,230 6,955 4% 70,686 64,789 9%
Dodge Caravan 11,275 10,946 3% 104,071 91,570 14%
Dodge Durango 4,564 4,964 -8% 48,011 44,650 8%
DODGE  BRAND 44,020 48,576 -9% 443,957 461,834 -4%
Jeep Compass 4,666 4,487 4% 47,918 41,736 15%
Jeep Patriot 9,117 6,053 51% 69,958 58,910 19%
Jeep Wrangler 13,955 11,984 16% 134,068 119,941 12%
Jeep Liberty 0 34 Disc. 0 6,101 Disc.
Jeep Cherokee 14,639 0 NEW 128,133 0 NEW
Jeep Grand Cherokee 12,854 14,906 -14% 136,310 128,697 6%
JEEP BRAND 55,231 37,464 47% 516,387 355,385 45%
Ram Pickup, Chassis Cab 36,612 28,145 30% 319,868 262,787 22%
Ram Cargo Van 478 424 13% 7,290 6,509 12%
Ram ProMaster Van 1,408 0 NEW 9,990 0 NEW
RAM BRAND 38,498 28,569 35% 337,148 269,296 25%
Fiat 500 2,737 2,126 29% 26,616 28,994 -8%
Fiat 500L 623 1,031 -40% 8,885 3,748 137%
FIAT BRAND 3,360 3,157 6% 35,501 32,742 8%
TOTAL CHRYSLER GROUP 169,890 143,017 19% 1,556,059 1,357,003 15%
TOTAL CAR 39,440 42,456 -7% 362,531 436,864 -17%
TOTAL TRUCK 130,450 100,561 30% 1,193,528 920,139 30%

Bill Cawthon grew up in the auto industry in the 1950s. His Dad worked for Chrysler and Bill spent a number of Saturdays down on the plant floor at Dodge Main in Hamtramck. Bill is also the U.S. market correspondent for just-auto.com, a British auto industry publication, and a member of the Texas Auto Writers Association, which has named the Jeep Grand Cherokee the “SUV of Texas” several times and named the Ram 1500 as the “Truck of Texas” two years running.

Bill has owned five Plymouths (including the only 1962 “Texan”), one Dodge and one Chrysler and is still trying to figure out how to justify a Wrangler. He also has owned at least one of every 1:87 scale model of a Chrysler product. You can reach him directly at (206) 888-7324 or by using the form.


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