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Sales of Chrysler brands jump 23% in Mexico

by Bill Cawthon on

Chrysler brands led the way to a 7% increase in total FCA of Mexico March deliveries.

FCA-Mexico-BrandChart-0315

Combined sales of Chrysler, Dodge, Jeep and Ram cars and trucks were up 23%

Chrysler brand sales rose 23% to 308 units as deliveries of Chrysler 200 sedans soared 129% making last month the 200’s best March since 2011.

Dodge was the volume leader for the month with 2,159 sales. The Journey was the brand’s best-seller for the month, followed closely by the Attitude and Vision, rebadged Mitsubishi sedans.

Jeep dealers delivered 1,844 units during March. The Jeep Patriot brought in 501 of those sales, while the Grand Cherokee finished the month with 400 sales. The Jeep Wrangler posted sales of 267 units.

Ram sales were up 43% to 1,293 trucks, thanks in part to the popular Ram 700, which contributed 472 sales to the total.

Chrysler-brand vehicles made up 73% of FCA’s total March turnover.

Fiat sales were up 19% last month with the new Uno kicking in 226 of the brand’s 784 sales. A total of 383 Fiat 500s found new homes in March.

Six new Alfa Romeos left dealer lots in March.

Mitsubishi, which is distributed by FCA in Mexico, had its best March sales since 2009. Deliveries were up 37% to 1,289 units.

FCA-Mexico-Chart-0315

Bill Cawthon grew up in the auto industry in the 1950s. His Dad worked for Chrysler and Bill spent a number of Saturdays down on the plant floor at Dodge Main in Hamtramck. Bill is also the U.S. market correspondent for just-auto.com, a British auto industry publication, and a member of the Texas Auto Writers Association, which has named the Jeep Grand Cherokee the “SUV of Texas” several times and named the Ram 1500 as the “Truck of Texas” two years running.

Bill has owned five Plymouths (including the only 1962 “Texan”), one Dodge and one Chrysler and is still trying to figure out how to justify a Wrangler. He also has owned at least one of every 1:87 scale model of a Chrysler product. You can reach him directly at (206) 888-7324 or by using the form.


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