StaffAllpar HomeMore NewsCarsTrucksUpcomingRepairsTest drives

Are Trackhawk and Hellcat rumors related?

by David Zatz on

Allpar and other sources have written about the possibility of a Jeep Grand Cherokee Hellcat, and about the company’s applying for a trademark on the term “Trackhawk.”

Trackhawk is so obviously related to Trailhawk, Jeep’s “trail rated” series (available on all but the Wrangler, which is always “trail rated”), that it seems destined for Jeep. The big question so far has been whether it would simply replace SRT, making the latter Dodge-only within North America, or launch something new.

2014 SRT Grand Cherokee 2

That brings back the rumors of the supercharged Hellcat engine in the Grand Cherokee, where it would be somewhat hampered by the top-heavy structure of the SUV, but helped by all wheel drive (if so equipped). Some have written that it will be detuned somewhat, but even a 650 horsepower Hemi with all wheel drive would be a fairly awesome vehicle.

Why bother, one may ask? Jeeps are not meant for the track but for the absence of a track.

The answer is that Grand Cherokees, even when they had solid axles, have been purchased by those who would normally never look at an American car. One would see driveways with a BMW, Mercedes, Lexus, and a Jeep. A Jeep Grand Cherokee Trailhawk with a de-tuned Hellcat Hemi could steal more high-buck sales from BMW, Mercedes, and Lexus. Perhaps those same people would then look at Chryslers and Dodges… and, for that matter,  Alfa Romeos and Maseratis.

The Trackhawk would likely make a small profit on its own, given the small number of sales and the high engineering costs, but the foot-in-the-door potential is worth the investment.

Newest Ram Built to Serve models honor the U.S. Air Force

Former Ram chief engineer Michael J. Cairns
2021 Ram 1500 Rebel navigation screen
What’s new for ’21? The big list of changes

More Mopar Car
and Truck News

Some popular Allpar pages

Dodge Demon

2018 Wrangler JL

Staff details/contactsTerms of ServiceInformation is presented to the best of our knowledge. Plans change and sometimes mistakes are made. Decisions or purchases made based on this site's verbiage or images are done at the reader's own risk. Also see the Allpar News archives, 1997-2008 • Copyright © VerticalScope Inc. All rights reserved. • Mopar, Dodge, Jeep, Chrysler, HEMI, and certain other names are trademarks of Fiat Chrysler Automobiles.