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Are we getting a Pacifica — or an Aspen?

by David Zatz on

Sergio Marchionne, CEO of Fiat Chrysler, has made it clear that a large minivan-based crossover is once again in the works, though he hedged about whether it had been “green-lighted.”  With crossovers selling well and minivans stable or fading, the idea has merit — and the newly renovated Windsor minivan plant could likely take a minivan-based crossover in its stride.

Another minivan-based crossover was the Chrysler Pacifica, a mildly critically acclaimed car that was generally unknown to the public. The styling was usually seen as attractive, but pricing was fairly high; it used the 250 hp 3.5 V6 (later joined by a 3.8) which could not be found on minivans.

The brand’s only other SUV was the Chrysler Aspen, a restyled Dodge Durango which saw mild success for a brief time before both Durango and Aspen sales plummeted in the face of rising fuel prices.

Either name, or a simple number such as 700, could be used for the new crossover, but as Steve St. Laurent pointed out, Chrysler has most recently trademarked the Pacifica name — which could show which one they’re favoring. It would be ironic to use the name, though, after closing down the Pacifica design studios.

David Zatz founded Allpar in 1998 (based on a site he had begun in 1993-94), after years of writing reviews for retail trades. He has been quoted by the New York Times, the Daily Telegraph, the Detroit News, and USA Today. Before making Allpar a full-time career, he was a consultant in organizational psychology. You can reach him by using our contact form (much preferred) or by calling (313) 766-2304


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