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Chrysler being “re-evaluated”

by David Zatz on

With sedan sales falling to crossovers in the US, Chrysler is re-evaluating its lineup, according to a recent FCA investor file.

At the moment, Chrysler has three vehicles — 200, 300, and Town & Country — one of which is new, one refreshed, and one soon to be replaced. A compact Chrysler 100 was scheduled for launch.

300 sales fell when the car was given a higher base price (and trim level), but it is likely still profitable given decent sales and brothers-under-the-skin at Dodge. However, the company may be re-thinking its replacement, rumored (without much evidence) to be a larger front-wheel-drive setup. It’s also possible that the 100 has come under scrutiny.

The near future also holds two likely crossovers for Chrysler: a replacement for the Dodge Journey and a Pacifica-like vehicle based on the new minivan.

David Zatz founded Allpar in 1998 (based on a site he had begun in 1993-94), after years of writing reviews for retail trades. He has been quoted by the New York Times, the Daily Telegraph, the Detroit News, and USA Today. Before making Allpar a full-time career, he was a consultant in organizational psychology. You can reach him by using our contact form (much preferred) or by calling (313) 766-2304

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