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Dodge Charger Hellcat price, wait coming down

by Patrick Rall on

After months of delays, coupled with high customer demand, the 2015 Dodge Charger SRT Hellcat was almost impossible to buy. Order banks closed early due, as there were not enough superchargers being made; and if you could find a dealership with one on the lot available for sale, it was almost certainly bridled with a massive dealer markup.

hellcat charger 9s

With 2016 Hellcat Charger production well under way, getting one of the 707 horsepower super sedans is much easier and, despite a list price increase, less expensive.

Monday night marked the end of the first public ordering cycle for the 2016 Dodge Charger SRT Hellcat. Leading up to that deadline, there were dealerships around the country with allocated units and no one to buy them. One such dealer was Chuck Stevens DCJR in Bay Minette, Alabama. According to Internet Coordinator James Smith, Chuck Stevens DCJR was allocated one Hellcat Charger in the past sales period after moving several 2015 Hellcats over the course of the past year.

charger hellcat vs the world 2

Their previously allocated Hellcat cars came and went in a hurry, but no one spoke up to order the 2016 Charger Hellcat 707 hp sedan.

Chuck Stevens DCJR was advertising their 2016 Dodge Charger SRT Hellcat at the list price, so anyone who would have ordered the car before the end of business on Monday night would have been able to order the supercharged super sedan without any sort of dealer markup – and no one jumped on the offer. Instead, the dealership ordered the Hellcat Charger for their showroom floor and when it arrives, it will be sold with no markup.

charger hellcat vs the world 3

After speaking with James Smith, I reached out to a few other dealerships where they are still applying a markup to all new Hellcat cars in stock. They are still selling cars with a markup that seems to average around $5,000, but they are seeing a decline in overall buyer interest — mostly in the Hellcat Charger, while the Hellcat Challenger continues to be the hot seller for these dealers (all of which are in different parts of the US).

Chuck Stevens DCJR advertising a 2016 Hellcat Charger at MSRP without any markup and still not find someone to preorder the car to their exact specifications is a clear sign that at long last, the wait for the Hellcat cars (and the associated massive dealer markup period) is coming to an end. Granted, this unclaimed Hellcat Charger is in Alabama and other markets may still have a waiting list, but getting a Hellcat car at MSRP is now only as difficult as booking your trip to Alabama.

Dodge Charger Hellcat

While Chuck Stevens is the only dealership I was able to locate with an unreserved Hellcat car for sale at MSRP, I cannot imagine that they are the only dealership in the country willing to move the 707 hp beast for the “normal” price.

If you are looking for a Hellcat Charger and you don’t want to pay any more than list, you can make arrangements to buy the car coming to the dealership in Alabama, or you can keep on being patient. While no dealers in your immediate area might have one for sale without a surcharge right now, the next wave of ordering opens in late January, and we should see a great many more Hellcat cars available around the country at list price, with no waiting.

Patrick Rall was raised a Mopar boy, spending years racing a Dodge Mirada while working his way through college. After spending a few years post-college in the tax accounting field, Patrick made the jump to the world of journalism and his work has been published in magazines and websites around the world.

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