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Will FCA stay the leader in Canada?

by David Zatz on

With the end of the year coming soon, the desrosiers report shows that FCA is well ahead of the pack in Canada. FCA can thank Ford’s 4% decline in sales and Canadians’ continued loyalty to domestic production for that news.


This year, Canadian sales are up by 3%, with 1.8 million cars and light trucks sold — that’s 1.1 million light trucks to 675,000 cars (SUVs and minivans count as light trucks). While FCA is only up by 1%, Ford and Hyundai/Kia have both fallen, and there is a comfortable margin between FCA and #3 General Motors (GM).

FCA enjoys a 15.3% market share; Ford is #2 at 14.6% (in 2014, they beat FCA by around 800 sales). GM comes in at #3 (13.8% share). Rounding out the top player are, in order, Hyundai-Kia (10.9%), Toyota, Honda, and Nissan. No other automaker has a market share over 4%.

As for November itself, GM took the top spot with 21,812 sales, followed by FCA with 21,038, and Ford with 20,685.

David Zatz founded Allpar in 1998 (based on a site he had begun in 1993-94), after years of writing reviews for retail trades. He has been quoted by the New York Times, the Daily Telegraph, the Detroit News, and USA Today. Before making Allpar a full-time career, he was a consultant in organizational psychology. You can reach him by using our contact form (much preferred) or by calling (313) 766-2304

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