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Market share around the world

by David Zatz on

FCA does not split former-Chrysler from former-Fiat market share in its presentations, but it is worth looking at how the company is doing around the world.


Canada has the highest market share for Mopars, now at 14.8 for the year, down by 0.1 from last year. In the US, market share has risen from 12.8 in 2014 to 13.1 this year.

Fiat is at 28.2% in Italy and 5.9% in Europe (for light commercial vehicles, 10.5% in Europe).  In Australia, the company has dropped from 4.2% to 2.1%; in China, the company has dropped slightly from 0.9% to 0.7%.

David Zatz founded Allpar in 1998 (based on a site he had begun in 1993-94), after years of writing reviews for retail trades. He has been quoted by the New York Times, the Daily Telegraph, the Detroit News, and USA Today. Before making Allpar a full-time career, he was a consultant in organizational psychology. You can reach him by using our contact form (much preferred) or by calling (313) 766-2304

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