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Fleet dog-and-pony touring the US

by David Zatz on

FCA is taking its fleet dog-and-pony show across the United States, in an attempt to get more commercial buyers to buy Chrysler, Jeep®, Dodge, Ram, and Fiat vehicles. Its 15-city annual road tour is for commercial, government, and rental fleet buyers, kicking off tomorrow (4-26) in Boston and Phoenix.

Fleet-Sales-Charger-2015-Web

Buyers will be able to check out the 2017 Chrysler Pacifica with an “experiential drive” including self-parking. Each half-day event  has product overviews, walk-arounds, service presentations, driving routes, and time to talk. There are upfitted vehicles on the tour for examples; buyers will be told about what’s new for the 2017 model year. Registration is open for fleet buyers only.

Cities to be visited are Atlanta, Boston, Charlotte, Chicago, Cincinnati, Dallas, Detroit, Houston, Los Angeles, Minneapolis, Orlando, Philadelphia, Phoenix, San Francisco, and St. Louis.


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