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Ram on durability, warranties

by David Zatz on

Ram has posted a brief statement to respond to Nissan’s new five year/100,000 mile warranty on the new Titan.  Launched in 2003 and quickly dubbed the “Big Three Killer” by some pundits — who also applied the name to the Toyota Tundra—it was relaunched to the sound of crickets last year.

Ram-3500-2014-Web

Ram today wrote that they have “America’s longest-lasting pickups,” a claim “backed by data collected by third-party vehicle-registration authority IHS Automotive.”

They noted that Rams come with a three year, 36,000 mile bumper to bumper warranty, with a five year, 60,000 mile powertrain warranty (diesel powered trucks and vans get a five year, 100,000 mile powertrain warranty.

 

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