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Toledo Jeep Fest ’16

by David Zatz on

Toledo’s 2016 Jeep festival is now in the history books — according to the Toledo Blade, as a “tremendous success.”


Officials estimated that 40,000 people attended the event, with over 1,100 Jeeps in the parade. Organizers are starting to talk about whether they could hold another “Jeep Fest” next year; the hotel/convention bureau estimated that it generated around $3 million in the area, between restaurants, bars, and hotels. It was particularly beneficial for the central business district.

Toledo was the clear choice for a Jeep homecoming; Willys-Overland, which redesigned a Bantam prototype to win the design award for light military recon vehicles, made nearly 370,000 of the still-not-named-Jeeps during the war, and was the only American company to make a civilian version immediately afterwards.

Toledo has made Jeep CJs or Wranglers for almost every year of their existence (excepting a brief sojourn into Canada). The Toledo plant now makes over a half million Jeeps per year.


David Zatz founded Allpar in 1998 (based on a site he had begun in 1993-94), after years of writing reviews for retail trades. He has been quoted by the New York Times, the Daily Telegraph, the Detroit News, and USA Today. Before making Allpar a full-time career, he was a consultant in organizational psychology. You can reach him by using our contact form (much preferred) or by calling (313) 766-2304

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