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Canadian sales fell; fleets reported

by David Zatz on

Chrysler Canada’s exemplary Canadian sales been retroactively altered to conform to new, more accurate sales systems. As a result, FCA Canada has a stunning 20% drop in sales from August 2015 — and, indeed, had lower sales in June and July, as well.

canada

To increase transparency, FCA US also broke out sales by model (see below), and broke out fleet and retail sales separately.  For 2016, year to date, fleets accounted for a surprising 32% of sales; for 2015, that number was a more reasonable 26%.  From 2011 to 2014, fleet sales held steady at 25% of the total, suggesting that the company induced higher fleet sales to keep its success story going until new products were ready.

FCA is still second in year-to-date Canadian sales, but dropped to the number three spot in August.

Mexican sales dropped, from 8,382 in August 2015 to 7,812 in August 2016, including 1,174 Mitsubishi sales. The rebadged vehicles did particularly well — Dodge Attitude and Vision, and Ram 700.

Canadian Sales Aug ’16 Aug ’15 Change YTD YTD ’15 Change
Compass 173 247 -30% 3,348 2,419 38%
Patriot 719 1,007 -29% 6,187 7,393 -16%
Wrangler 1,332 1,785 -25% 13,804 14,913 -7%
Cherokee 2,628 3,464 -24% 22,340 20,335 10%
Grand Cherokee 1,335 1,001 33% 11,061 7,973 39%
Renegade 229 306 -25% 2,859 1,035 176%
JEEP 6,416 7,810 -18% 59,599 54,068 10%
200 1,000 1,136 -12% 5,490 8,331 -34%
300 142 44 223% 3,078 3,404 -10%
Town & Country 37 1,748 -98% 2,735 6,615 -59%
Pacifica 401 0 New 923 0 New
CHRYSLER 1,580 2,928 -46% 12,226 18,350 -33%
Dart 81 199 -59% 1,019 2,392 -57%
Avenger 0 0 0 5 -100%
Charger 132 142 -7% 2,883 3,641 -21%
Challenger 225 190 18% 2,571 2,297 12%
Viper 1 4 -75% 40 105 -62%
Journey 1,852 2,997 -38% 11,469 17,197 -33%
Caravan 4,044 4,560 -11% 36,817 30,604 20%
Durango 501 404 24% 4,789 2,768 73%
DODGE 6,836 8,496 -20% 59,588 59,009 1%
Ram P/U 6,399 6,949 -8% 63,694 62,893 1%
Cargo Van 0 14 -100% 0 830 -100%
ProMaster Van 160 132 21% 1,702 1,925 -12%
ProMaster City 56 193 -71% 1,209 1,464 -17%
RAM 6,615 7,288 -9% 66,605 67,112 -1%
Alfa 4C 9 27 -67% 53 74 -28%
500 88 315 -72% 696 2,211 -69%
500L 12 33 -64% 222 1,767 -87%
500X 37 98 -62% 598 372 61%
Spider 34 0 New 106 0 New
FIAT 171 446 -62% 1,622 4,350 -63%

Cars, Minivans 6,206 8,398 -26% 56,633 61,446 -8%
SUVs, CUVs 8,806 11,309 -22% 76,455 74,405 3%
Trucks, Vans 6,615 7,288 -9% 66,605 67,112 -1%
FCA CANADA 21,627 26,995 -20% 199,693 202,963 -2%

David Zatz founded Allpar in 1998 (based on a site he had begun in 1993-94), after years of writing reviews for retail trades. He has been quoted by the New York Times, the Daily Telegraph, the Detroit News, and USA Today. Before making Allpar a full-time career, he was a consultant in organizational psychology. You can reach him by using our contact form (much preferred) or by calling (313) 766-2304


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