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Could we see a Chrysler SUV?

by David Zatz on

With the Warren plant soon to be emptied of mainstream Ram production, FCA will be able to create derivatives of the popular pickups without fear of disrupting production. The question is, will they do it? If so, what will we see?

Chrysler SUV

There has already been some speculation about whether the Jeep Grand Wagoneer would be based on the Grand Cherokee, as statements from Mike Manley would lead us to believe, or whether it would be Ram-based (the “just plain” Wagoneer would still come from the Grand Cherokee).

The original 1960s Jeep Wagoneer was co-developed and shared a great deal with the Gladiator pickup; both lasted into the 1980s, the Jeep Gladiator renamed to “J-series.” What’s more, Chrysler was clearly looking into the possibility when it developed the Jeep Rescue concept — which rode on a Ram chassis.

For now, all we have is speculation, especially since suzq044 rescaled the recently discovered image of the “new Jeep.” We now believe that the “new Jeep” may have been a design study for the current Grand Cherokee Trailhawk or SRT8, or could be a study for the next generation Grand Cherokee.

Pairing Chrysler and Jeep might make sense. Ram is going for a “work truck” image, which the SUV probably would not fit; and a Dodge Ramcharger, though historically accurate, would not fit well with the current Dodge image. Perhaps there really is a truck-based Jeep and Chrysler a few years in the future?

(…or perhaps not. There are many design studies that never progress past drawings or renderings. But it’s an intriguing possibility, especially as Cadillac, Chevrolet, Lincoln, and Ford all  have big, traditional SUVs.)

David Zatz founded Allpar in 1998 (based on a site he had begun in 1993-94), after years of writing reviews for retail trades. He has been quoted by the New York Times, the Daily Telegraph, the Detroit News, and USA Today. Before making Allpar a full-time career, he was a consultant in organizational psychology. You can reach him by using our contact form (much preferred) or by calling (313) 766-2304


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