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Still #4 after the slip

by David Zatz on

FCA US, the former Chrysler Corporation plus Fiat and Alfa Romeo, remains in fourth place in US sales, even during a month when competitors gained.

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As usual, General Motors, shorn of Buick, Oldsmobile, and Saturn, came in at #1, without any dispute and with gains for Buick, Cadillac, Chevrolet, and GMC alike.  Toyota edged out Ford for #2, 197,645 vs 196,441; Ford had a very good month indeed, with boosts in incentives paying off. FCA’s seven brands came in at 162,207.

Maserati, running a mostly Chrysler-based lineup, went up to 1,380 sales — 27% better than in November 2015.

Other brands did well; Honda gained around 7,500 to 122,924, keeping its lead over the next tier. Nissan rose by around 8,000 to 115,136, and Hyundai/Kia gained by around 9,500 to 115,011.  The next tier down was about half that number, with Subaru coming in up 5,000 (51,308) and Volkswagen Group (with Audi, Bentley, Lamborghini, and Porsche) was up by a stunning 8,210 to 48,876.

David Zatz founded Allpar in 1998 (based on a site he had begun in 1993-94), after years of writing reviews for retail trades. He has been quoted by the New York Times, the Daily Telegraph, the Detroit News, and USA Today. Before making Allpar a full-time career, he was a consultant in organizational psychology. You can reach him by using our contact form (much preferred) or by calling (313) 766-2304


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