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Three Super Bowl spots

by David Zatz on

FCA US is going to air three Super Bowl spots this year, giving fans a reason to tune into their televisions — or YouTube — this Sunday.  The ads will run during the second, third, and fourth quarters.

In the past, FCA Super Bowl ads have ranged from incredibly effective to fairly ineffectual, but most have very popular on YouTube afterwards.

David Zatz founded Allpar in 1998 (based on a site he had begun in 1993-94), after years of writing reviews for retail trades. He has been quoted by the New York Times, the Daily Telegraph, the Detroit News, and USA Today. Before making Allpar a full-time career, he was a consultant in organizational psychology. You can reach him by using our contact form (much preferred) or by calling (313) 766-2304


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