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Ram Longhorn to match trailers

by David Zatz on

Just ahead of the Dallas Auto Show, Ram announced a new “RV Match Brown” two-tone contrast color, replacing White Gold.  The new color will be used on the lower body, wheel flares, painted bumpers, and running boards, with a bright chrome grille and contrasting tow hooks.

ram towing trailer

The winner of the “Luxury Truck of Texas” title is available in 1500, 2500, and 3500 forms. The latter has over 30,000 pounds of towing ability, which is why RV Match Brown was chosen — to closely match a shade frequently used on recreational travel trailers.

2017 Ram Laramie Longhorn

The Texas-influenced truck shows off its status with a chrome metal Laramie Longhorn badge with painted accents on the tailgate, and capacity-­specific badges on the doors.

The two-tone Ram 1500 Longhorns have 20-inch polished aluminum wheels with brown pockets; monochromatic versions have silver wheels. Ram 2500 and 3500 are similar (with single rear wheels), except that they have 18-inch wheels with 20-inchers being optional; and, finally, the Ram 3500 duallies have polished silver wheels.

RV Match Brown can be paired with Black Forest Green, Bright Silver, Bright White, Brilliant Black Crystal, Delmonico Red, Maximum Steel, Pearl White, and True Blue.  Ram Laramies are also sold with an optional Bright Silver two­tone contrast and “non two tone” paint schemes.

Inside 2017 Ram Laramie Longhorn

The 2017 Ram 1500, 2500 and 3500 Longhorn have a new front­-end look, including a bright chrome billet port grille with chrome belt moldings. The 2017 Ram 1500 Longhorn models also gained standard Keyless Go, SmartBeam headlights, and rain­-sensing wipers. The heavy duty versions have a standard 6.4 Hemi V8; and the heavy duty 4x4s have Bilstein monotube shocks.

David Zatz founded Allpar in 1998 (based on a site he had begun in 1993-94), after years of writing reviews for retail trades. He has been quoted by the New York Times, the Daily Telegraph, the Detroit News, and USA Today. Before making Allpar a full-time career, he was a consultant in organizational psychology. You can reach him by using our contact form (much preferred) or by calling (313) 766-2304


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