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Canada/Mexico sales

by David Zatz on

FCA’s Canadian sales went up this March from 26,469 last year to 26,531. Retail sales fell by 362, to 17,949; and fleet sales rose by 5% to 8,582.

Ram pickups fell by 6%; while ProMaster vans saw sales nearly double, and the City saw sales go from 23 to 120, Ram as a whole dropped by 2%.

Dodge had a good month, rising 27% on the strength of a major boost (47%) to the Caravan; and hike (40%) in Journey sales.

As in the US, every Jeep lost sales save for the Grand Cherokee, which was roughly even. The Compass and Patriot both saw sales dive (77% and 67%), but Wrangler, Cherokee, and Renegade all took substantial hits. Jeep as a whole fell by 27%.

In Canada, Dodge is driven by the Caravan and Journey, which are responsible for the lion’s share of sales — this month, drowning out drops in the Dart, Charger, Viper, and Durango. Challenger doubled its March 2016 sales, hitting 575 cars.

Fiat had 468 sales, more than double March 2016’s numbers; Alfa Romeo sold 22 Giulias and four 4Cs.

FCA México had a good March, with sales rising by 6%; Dodge led with 2,919 sales, over half of which (1,609)  were the “badge engineered” Attitude. The brand sold 440 Neons — which are restyled Fiat Tipos. Ram had 2,236 sales, an 11% gain; the rebadged Fiat Fullback (Ram 700) had 878.

Mitsubishi counted for 1,238 sales; Fiat for 1,075; Chrysler, for 94; and Alfa Romeo, for 49.

David Zatz founded Allpar in 1998 (based on a site he had begun in 1993-94), after years of writing reviews for retail trades. He has been quoted by the New York Times, the Daily Telegraph, the Detroit News, and USA Today. Before making Allpar a full-time career, he was a consultant in organizational psychology. You can reach him by using our contact form (much preferred) or by calling (313) 766-2304

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