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Maserati moving to Chrysler museum?

by Bill Cawthon on

Automotive News Larry Vellequette reported that Maserati North America’s sales headquarters is moving into the former Walter P. Chrysler museum in Auburn Hills, Michigan, where they will work alongside Alfa Romeo.

WPC Museum

The move, according to Automotive News, will come this year, and is supposed to cut travel costs: Maserati’s current headquarters is in Englewood Cliffs, New Jersey. Both Maserati and Alfa Romeo are headed by Reid Bigland, whose primary office is in Auburn Hills, Michigan. FCA had no official comment on the reports.

Bill Cawthon grew up in the auto industry in the 1950s. His Dad worked for Chrysler and Bill spent a number of Saturdays down on the plant floor at Dodge Main in Hamtramck. Bill is also the U.S. market correspondent for just-auto.com, a British auto industry publication, and a member of the Texas Auto Writers Association, which has named the Jeep Grand Cherokee the “SUV of Texas” several times and named the Ram 1500 as the “Truck of Texas” two years running.

Bill has owned five Plymouths (including the only 1962 “Texan”), one Dodge and one Chrysler and is still trying to figure out how to justify a Wrangler. He also has owned at least one of every 1:87 scale model of a Chrysler product. You can reach him directly at (206) 888-7324 or by using the form.


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