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What’s next for the Super Bowl?

by David Zatz on

Hernan Hernandez pointed out that the Super Bowl is coming, and asked if people had any idea what FCA might be doing for it. In the past, the company has used the massive audience of the big game to showcase the return of Chrysler, Dodge, Dodge Truck/Ram, Maserati, and Alfa Romeo.

Some of the more critically acclaimed ads were:

What will we see in 2018? What will be next? Will Ram tap into rural America? Will Jeep continue climbing over rocks? Will Chrysler be present, or is it Alfa Romeo’s turn to show Stelvios? Let us know what you think!

David Zatz founded Allpar in 1998 (based on a site he had begun in 1993-94), after years of writing reviews for retail trades. He has been quoted by the New York Times, the Daily Telegraph, the Detroit News, and USA Today. Before making Allpar a full-time career, he was a consultant in organizational psychology. You can reach him by using our contact form (much preferred) or by calling (313) 766-2304


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