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Dart posted its best August sales............that is marketing pablum. Production was still ramping up last August.
Dart is doing better, but still lags Patriot sales, in fact it might be a warning sign that the strong sellers are all scheduled to be discontinued and Fiatized.Erik Latranyi said:Dart posted its best August sales............that is marketing pablum. Production was still ramping up last August.
The car launched in May. The only thing that started production in August was the 1.4/DDCT combo and I dont think that really hindered sales all that much.Erik Latranyi said:Dart posted its best August sales............that is marketing pablum. Production was still ramping up last August.
I saw one on the road for the first time over the weekend and a few out front of the local Fiat Studio....... I am not sure that I like it.MoparNorm said:Dart is doing better, but still lags Patriot sales, in fact it might be a warning sign that the strong sellers are all scheduled to be discontinued and Fiatized.
The 500L, for the second month in a row, continues to canibalize 500 sales, at a nearly one for one rate.
It's not bad, the looks are simply caused by the Fiat obsession with misaligned windows.Moparian said:I saw one on the road for the first time over the weekend and a few out front of the local Fiat Studio....... I am not sure that I like it.
The Dart (57,914) has outsold the Patriot (52,857), Compass (37,249), and Journey (57,834) YTD. Of course, the Dart is in a different market, and needs to sell more. I just don't think its in that awful of a position. Platform sharing with another vehicle will help some.MoparNorm said:Dart is doing better, but still lags Patriot sales, in fact it might be a warning sign that the strong sellers are all scheduled to be discontinued and Fiatized.
That's an interesting thought. Fiat really needs to get a more normal vehicle to sell at their studios IMO. While the 500s are "cool", something more normal looking and more aligned with family life (like a Bravo or even a Panda) would help their sales.MoparNorm said:The 500L, for the second month in a row, continues to canibalize 500 sales, at a nearly one for one rate.
Those RAM pickups sure are amazing.MoparNorm said:Dodge Pickups (don't ram that name down my throat Sergio) continues to rebound. It's the greatest truck ever built, a testament to leadership under Diaz.
Note that for the 8-month period from October 2012 through May 2013, Dart outsold Patriot on a monthly basis.MoparNorm said:Dart is doing better, but still lags Patriot sales, in fact it might be a warning sign that the strong sellers are all scheduled to be discontinued and Fiatized.
Interesting. "Cannibalizing sales" versus "finding an audience." Like how Commander cannibalized sales from Grand Cherokee, and like how Charger cannibalized sales from Magnum.MoparNorm said:The 500L, for the second month in a row, continues to canibalize 500 sales, at a nearly one for one rate.
Or, how about a 500L?SouthPawXJ said:That's an interesting thought. Fiat really needs to get a more normal vehicle to sell at their studios IMO. While the 500s are "cool", something more normal looking and more aligned with family life (like a Bravo or even a Panda) would help their sales.
I hope those that keep telling us to "trust" corporate decisions because they have all this marketing data that tells them what to do learn from the above.Stratuscaster said:Interesting. "Cannibalizing sales" versus "finding an audience." Like how Commander cannibalized sales from Grand Cherokee, and like how Charger cannibalized sales from Magnum.
That would meet the "family-friendly" criteria. It is certainly not "normal looking" though. I still don't know how I feel about the looks of it.Stratuscaster said:Or, how about a 500L?![]()
No argument, "note" the subject in the topic was August sales.Stratuscaster said:Note that for the 8-month period from October 2012 through May 2013, Dart outsold Patriot on a monthly basis.
We may not, at least not the AWD versions, until they solve the issues which, my gut tells me, are more severe than a simple re-flash.The Mad Duck said:Darn, We Need the Cherokee at the Dealers.
TMD
If they are smart (and I sure hope they are) FWD KL's will be all we see for awhile.Dave said:Well, the FWD Cherokees will probably sell quite well for a while. A lot of the Compass and Liberty sales have been 2WD.
Are Cherokees even hitting dealers yet?Erik Latranyi said:I was all afternoon at the Baltimore holding yards.
Lots of Grand Cherokees, Wranglers, Patriots and Compasses.
Not one Cherokee.
Nopemopar22 said:Are Cherokees even hitting dealers yet?