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Automated System
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Twenty-five years ago, the first diesel-equipped Dodge Ram pickup went on sale. Then, twenty years ago, Dodge made the pickup world sit up and take notice. The 1994 Dodge Ram pickup, with its big-truck styling, transformed an also-ran vehicle line with a seven-percent market share into a major player with an 18.5% share at the end of August 2013. Significantly, from the crash in 2009 to the end of 2012, Ram achieved the highest growth of any American pickup. For 2014, these trends converged as Ram became the only American full-size pickup line with diesel engines across its range. A group from the Texas Auto Writers Association met the newest Rams on a hazy morning at Ventura Farms in the foothills of the Santa Monica Mountains about 43 miles northwest of Los Angeles. They were all there: the new Ram 1500 with the 3.0-liter EcoDiesel engine; the new 2500..

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