Another problem is, several dealers sold them out and are now waiting. Several studios near me have horrendously small inventories of cars right now. But the dealer who has "market adjustments" on the window have plenty of cars. Idiots.MoparNorm said:
If I was looking for a single vehicle that was economical and could haul the dogs around, the 500L would be one I would strongly consider.Doug in Florida said:
July, in regards to overall sales, seems to always trend down.Stratuscaster said:
I can't speak to the ad campaign in your area. But in the DC area, they have been blasting us with the "the British are coming, no the Italians are" ad for the 500L for about 30-60 days. So my guess is that it really depends on where you are. And it's not obvious (at least to me) that there is much inventory of 500Ls yet, or that it is spread out properly yet across the continent.MoparNorm said:
Hopefully, the long-term trends for both Journey and Durango portend good things for the Dart. I know there's been so much talk on other threads about the weakness(es) of the various brands, including Dodge. If so, that might explain why it seems to take years to establish each Dodge in the market--you have to build the reputation of each vehicle line in order to sell it, because the Dodge brand itself doesn't seem to be helping to establish them. Nonetheless, eventually each line seems to find its footing, and maybe it is simply that we're another 12-24 months from Dart finally being in that position, too. Besides, if Dodge introduces enough high quality product lines that ultimately find happy buyers, then eventually the Dodge brand itself will become more attractive again, too...Stratuscaster said:
On You Tube, Twitter, or channel Estonia???Mike V. said:
I agree. And the car isn't even made in Italy. It was made by and for industry (ad or auto) insiders. I had one friend ask me why they should care that the Italians are coming--what was the significance of THAT? I had to explain that the commercial is simply a swipe at the British Mini brand--that FIAT was gunning to beat the Mini. I'm sure that's impressive to whomever designed the ad, but nobody else cares--they actually need to explain why it is the right car--a car nobody in this market knows--for someone to own.MoparNorm said:On You Tube, Twitter, or channel Estonia???
I will admit, I have heard that "byline" in the background...and it was so forgettable and an unnoticeable spot, that I did not catch that it was for the 500L.
The commercial was tactless and tasteless.
They need to do better.
One version has a lazy and disinterested Paul Revere, that actually pissed me off, knowing about the dedication of the real Paul Revere.eastcoaster said:
