Lucid got to Timothy Chalamet first, I guess.

 

Chrysler will be doing a new multimedia campaign, including social media, with the “Peanuts™ gang” created by Charles Schultz. The first three videos, “The Next Adventure,” “Perfect Pair” and “Ready, Set, Ride,” are online, on Chrysler’s video and social media channels, with a merchandise line coming within 2025. The Peanuts comic was considered groundbreaking when ... Read more Continue reading...

Jeez, couldn't they get "Pickles?". A cartoonist that died 25 years ago best known now for one of those old holiday cartoons that have been around since the Nixon administration. Might as well have a "my nex car is a hearse" bumper sticker.

 

I would favor Steve “Pearls Before Swine" Pastis (sp?). He's still writing them and he still has new ideas.

I found Peanuts being kind of dull and homely as a kid, and was surprised by much sharper humor in his earlier comics; then he found Jesus and apparently handed in his sense of humor, and put Peanuts onto infinite repeat. He was pretty innovative in his early years, including having a multiracial comic when that was enough to get you banned from half the newspapers in the country. (Just having a black kid who wasn't 100% stereotyped was enough, there didn't have to be a message.)

But that's the cartoonists' curse, isn't it? Dik Browne hasn't really made any new jokes since I was in college. Beetle Bailey was already on "new repeats" mode when I was in high school. Bill Watterson and Berke Breathed both stopped to avoid becoming caricatures of themselves, Bill Watterson (Calvin & Hobbes) stopped while still in his prime.

 

Chrysler will be doing a new multimedia campaign, including social media, with the “Peanuts™ gang” created by Charles Schultz. The first three videos, “The Next Adventure,” “Perfect Pair” and “Ready, Set, Ride,” are online, on Chrysler’s video and social media channels, with a merchandise line coming within 2025. The Peanuts comic was considered groundbreaking when ... Read more

Continue reading...

Snoopy is a beagle not a poodle. Did you mean "pooch"?

 

Oops, no, I just got mixed up. Thanks, will fix.

 

Oh, absolutely. Gotta respect Watterson for quitting when he did. Scott Adams didn't just lose me to his insane politics, it was also when he kinda started going insane in general and started changing his origin story and claiming that if you wish for something hard enough, it comes to life. I wonder if he had a stroke, or was just another victim of "so successful people don't tell you when you go nuts."

 

Given the company's recent history, this may have been a more appropriate cartoon.....

 

Ugh, don't even bring up Scott Adams. He started out advocating for the working man and skewering corporate management culture, and now he's basically become pro-management and anti-worker.

 

On a related note, is Chrysler's marketing team comprised entirely of people over the age of 50?

 

It's not how old you are, it's how old you act!

Yeah, lay off the dudes over 50! Oh, wait, not literally! Sheesh!🤪

 

It's not how old you are, it's how old you act!

 

It is better to be thought an idiot than to open your mouth and remove all doubt.

 

What a cruel twist of fate that Lucy is promising us a new Chrysler. I’d seethe, but still tip my hat to the mean bastard who’s doing this purposely.

 

Timothy who?

 

The ad just came up in my social media feed. Lol they cheaped out and didn’t pay for the license to the Peanuts theme. So it’s got a weird sound alike piano music instead.

 

Wow....not original at all. Ford used Peanuts starting in '61 for the Falcon.

Hot Cars

 

Given that Ford stole the Falcon name from a Chrysler concept car, forcing a quick search that yielded the name “Valiant” for the 1960 production car, I'm not going to get annoyed by that, any more than I would hold it against GM that they used WB cartoon characters after the 1968 Road Runner did.

 

If Chrysler had been really serious about using the name "Falcon", they would have trademarked it.

In 1958 Ford's doomed Edsel line had Ranger Pacer and Citation. Ford did not keep trademark protection on them so other car makers used two of those names. Were they "stolen"? Hardly.

 

Back then they used an honor system. It was unusual for a company to poach another's concept name. Chrysler did screw up by forgetting to add it to their "please don't use this name" list.
You can't trademark something not used in commerce.

 

https://www.lov2xlr8.no/brochures/ford/58ed/bilder/2.jpg

 

1962 Ford Falcon Ads With Charlie Brown [B&W upgraded to HD]