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This has the potential to be one of the stupidest decisions in the history of Chrysler. BOTH minis are the leading seller for their brand.
If Marchionne wants to have a smaller CUV type version then build it but keep the two full sized versions going.
IF the CUV sells, then and only then, do you kill off the weakest version, if that is even an issue.
To date the Journey hasn't hurt Grand Caravan ( nor did it replace sales lost by the termination of the shorter Caravan).
This will be the blunder that Sergio fears and it will be by his hand.
If Marchionne wants to have a smaller CUV type version then build it but keep the two full sized versions going.
IF the CUV sells, then and only then, do you kill off the weakest version, if that is even an issue.
To date the Journey hasn't hurt Grand Caravan ( nor did it replace sales lost by the termination of the shorter Caravan).
This will be the blunder that Sergio fears and it will be by his hand.