Chryslers last stand

10858 Views 218 Replies 37 Participants Last post by 1116Arthur, 2 mo ago

voiceofstl

Discussion Starter · 3 mo ago

The coming few years will tell us if Chrysler will still be around.
The replacment of the 300 has to be a winner.
Its time to make the decision. Chryler will be the People mover and have cars to compete with toyota.
They have to have more then 2 models, they need a small suv and a midsize suv.

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161 - 180 of 219 Posts

movaldes

· #161 · 3 mo ago

mike1097 said:
I’m still waiting for the ME four-twelve to be approved. Now they can use the 3.0tt with hybrid system!

haha, yes!!!
This is one of the many reasons why I despise Benz.
Had they given the green light to this project, who knows where Chrysler would be today.

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Bob Lincoln

· #162 · 3 mo ago

movaldes said:
I'm sorry but I fail to see how issues that plagued vehicles 30-40yrs ago would be relevant today.
Any major issue that affected those cars should have been corrected and improved upo 25-35yrs ago. Otherwise we wouldn't be talking about Chrysler.
Not to mention that you would have a hard time contacting any "owner" as they would very likely de deceased.

Thanks for the vote of confidence in my longevity. I'll be 62 shortly, and I bought new cars in 1985 and 1992. Given that most people in my family enjoy good health into their 80s and sometimes live into their 90s, I don't think it's likely that I should be deceased by now.

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valiant67

· #163 · 3 mo ago

Bob Lincoln said:
Thanks for the vote of confidence in my longevity. I'll be 62 shortly, and I bought new cars in 1985 and 1992. Given that most people in my family enjoy good health into their 80s and sometimes live into their 90s, I don't think it's likely that I should be deceased by now.

Yes, but at the age you bought those new cars back then you were much younger than the average New Yorker/Imperial buyer - quite possibly a good 20 years younger than the average age of buyers of these full size Chryslers at the time.

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movaldes

· #164 · 3 mo ago

Bob Lincoln said:
Thanks for the vote of confidence in my longevity. I'll be 62 shortly, and I bought new cars in 1985 and 1992. Given that most people in my family enjoy good health into their 80s and sometimes live into their 90s, I don't think it's likely that I should be deceased by now.

LOL, sorry, Bob. You're 62 NOW. I'm thinking people that bought the Imperial back in it's hey day were in their 60s. I wouldn't expect anyone in their 20s to be in the market for one.
Though I admit I had a dealer brochure for the Imperial that I got from the NY Car Show back in the 80s and I thought it was a beautiful car. But no way I'd buy one

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Adventurer55

· #165 · 3 mo ago

My father bought a new Imperial in 83 and 92. He took a bath on both. The loss of value was astronomical. Didn't have issues with either one.

68RT

· #166 · 3 mo ago

movaldes said:
I'm sorry but I fail to see how issues that plagued vehicles 30-40yrs ago would be relevant today.
Any major issue that affected those cars should have been corrected and improved upo 25-35yrs ago. Otherwise we wouldn't be talking about Chrysler.
Not to mention that you would have a hard time contacting any "owner" as they would very likely de deceased.

I first purchased a new car in 66. I think I am still around. Issues of assembly including leaks and rattles have yet to disappear. Only newer issues would be electronic in nature. They are vastly better vehicles but nothing has been cured. At least the warranty is longer than 30days or 1000 miles.

movaldes

· #167 · 3 mo ago

68RT said:
I first purchased a new car in 66. I think I am still around. Issues of assembly including leaks and rattles have yet to disappear. Only newer issues would be electronic in nature. They are vastly better vehicles but nothing has been cured. At least the warranty is longer than 30days or 1000 miles.

I was referring to the OP's suggestion to contact original Imperial owners

77 Monaco Brougham

· #168 · 3 mo ago

Erik Latranyi said:
It goes to show how incompetent Sergio was that he would utter those words "people mover" and his arrogance that would make him believe he would be taken seriously.

Incompetent? I don't think so, but Arrogant?....#@%$ YEAH !!!

"People Mover" was really just a "word-salad" expression which translated into:
"We Don't Know What The *$%^ to do with this brand, but we have to say SOMETHING!

I've always detested that expression. It sounds like something cooked up by someone in Silicon Valley.

Reactions: 2

77 Monaco Brougham

· #169 · 3 mo ago

ImperialCrown said:
French engineering gives me the willies. 😬

Hmmmmmm......I wonder how you feel about ITALIAN engineering?

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aldo90731

· #170 · 3 mo ago

Erik Latranyi said:
...and Subaru did not have to fudge the sales figures!!!

Seriously, Subaru has done a great job in brand management. They are very protective of what they built and while Subaru's attempt to become more off-road worthy is miniscule, they have a huge number of loyal customers that every maker should be envious.

Correct. Their LOVE campaign doesn’t end with the ads. Subaru worked very hard to make sure the entire entire ownership aligns with the brand promise, including the dealers.

Subaru positioned AWD as a safety feature, and in doing so, subordinated Safety to the overall LOVE brand promise. Because, who doesn’t want their loved ones to be safe...?

Ironically, though, as successful as Subaru has been in North America, they have not replicated the same strategy elsewhere.

Reactions: 1

aldo90731

· #171 · 3 mo ago

77 Monaco Brougham said:
Incompetent? I don't think so, but Arrogant?....#@%$ YEAH !!!

"People Mover" was really just a "word-salad" expression which translated into:
"We Don't Know What The *$%^ to do with this brand, but we have to say SOMETHING!

I've always detested that expression. It sounds like something cooked up by someone in Silicon Valley.

Isn’t that a sign of “incompetence,” though?

I think it is to anyone with a basic understanding of branding.

Reactions: 3

npaladin2000

· #172 · 3 mo ago

77 Monaco Brougham said:
Hmmmmmm......I wonder how you feel about ITALIAN engineering?

It's probably worth it to think about, that at least Italian cars get sold here. Ferrari, Lambo, etc, never left. Maserati and Alfa are back...such that they are anyway. FIAT...arguable. Peugeot? Citroen? Renault? Nope. And no plans to try to reintroduce them. Didn't I read somewhere that Peugeots get made in Mexico but they aren't allowed to even cross the border?

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Bob Lincoln

· #173 · 3 mo ago

movaldes said:
LOL, sorry, Bob. You're 62 NOW. I'm thinking people that bought the Imperial back in it's hey day were in their 60s. I wouldn't expect anyone in their 20s to be in the market for one.
Though I admit I had a dealer brochure for the Imperial that I got from the NY Car Show back in the 80s and I thought it was a beautiful car. But no way I'd buy one

Don't push. NOT now. Shortly.
And since 80s and 90s cars were mentioned, the suggestion was that it was not the 1960s, but the 80s Imperial and those vintage Chrysler products.

77 Monaco Brougham

· #174 · 3 mo ago (Edited)

npaladin2000 said:
It's probably worth it to think about, that at least Italian cars get sold here. Ferrari, Lambo, etc, never left. Maserati and Alfa are back...such that they are anyway. FIAT...arguable. Peugeot? Citroen? Renault? Nope. And no plans to try to reintroduce them. Didn't I read somewhere that Peugeots get made in Mexico but they aren't allowed to even cross the border?

I always thought the knock on French cars were that some folks perceived them as "odd" / "eccentric" / "weird"?....and would start picking on them over little things.....such as....the fact that the Renault LeCar had only 3 nuts per wheel instead of the traditional 4 or 5.....or that the Citroen DS had supposedly "oddball" styling......stuff like that.

On the other hand, there were a smaller number of people who truly liked...and in some cases.....loved and adored the French cars they had. One example that comes to mind was a neighbor of my parents, a nurse, who had a mid 1970's Peugeot 504 (diesel powered). She loved that car because of its dependability and reliability, and held onto that thing for what seemed like an ETERNITY!

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valiant67

· #175 · 3 mo ago

77 Monaco Brougham said:
I always thought the knock on French cars were that some folks perceived them as "odd" / "eccentric" / "weird"?....and would start picking on them over little things.....such as....the fact that the Renault LeCar had only 3 nuts per wheel instead of the traditional 4 or 5.....or that the Citroen DS had supposedly "oddball" styling......stuff like that.

Nah, it’s much better to pick on French cars like Renault for burning their passengers with coolant from exploding heater cores. Or to have such poor repair records that when Renault threatened to sue Chrysler for not selling the required number of Renault cars after buying Jeep from them, that Chrysler’s response was “we’ll sue you for higher than expected warranty claims on the ones we sold” which quieted Renault’s legal threats.

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movaldes

· #176 · 3 mo ago

Correct, the 80s. And if buyers of those '81-'83 Imperials were in their 60s, 40yrs later they would have to be in their 100s.
I still believe the majority of them are no longer alive. God bless them if they are.

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ImperialCrown

· #177 · 3 mo ago

Bruce Wayne, Britt Reid & Mr. & Mrs. Eisenhower drove Imperial.
They were ranked pretty much last in resale value year after year, but that didn't matter at all once you had one...my good man.

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Doug D

· #178 · 3 mo ago

ImperialCrown said:
Mr. & Mrs. Eisenhower drove Imperial.

The Imperial the Eisenhower's owned is at their former home outside of Gettysburg. The Eisenhower farm is owned and operated by the National Park Service. During our bus tour of the Gettysburg battlefield, the guide pointed out the Eisenhower farm which we visited later that day. When you tour the house it's like stepping back into the 1950's.

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Adventurer55

· #179 · 3 mo ago

ImperialCrown said:
Bruce Wayne, Britt Reid & Mr. & Mrs. Eisenhower drove Imperial.
They were ranked pretty much last in resale value year after year, but that didn't matter at all once you had one...my good man.
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He was a big fan of them. Years ago at a WPC meet in Detroit, they showed some film of his tests of those cars. Good viewing.

1116Arthur

· #180 · 3 mo ago

movaldes said:
Correct, the 80s. And if buyers of those '81-'83 Imperials were in their 60s, 40yrs later they would have to be in their 100s.
I still believe the majority of them are no longer alive. God bless them if they are.

Time sure passes. I am now 69 so 80 doesn't seem so far away. How did this happen so fast? I think I have bought the last car that I ever will but I have been promising my wife a new Grand Cherokee. I have saved enough to pay for half of a new one that is reasonable equipped. But our 2007 Grand Cherokee keeps soldiering on not gets fewer than 5000 miles a year added to the odometer.

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