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The title is the header of an article on Carbuzz.com: http://carbuzz.com/news/2013/4/1/Daimler-Set-to-Revive-Plymouth-Brand-7713668/ where it states:
and:The idea is to make Plymouth an entry-level brand for Mercedes
Anyone able to validate this?Daimler demanded to have a clause added in the final agreement that stated any brands that could potentially be discontinued after the merger would become the sole property of Daimler.