2 years ago drivers were scheduled the entire week, but they all have declined, and yes it was well in advance. They have been trying to get them for awhile.Mike V. said:Two weeks??? :lol: Appearances need to be schedules sometime MONTHS in advance. NASCAR has designated "must attend" media appearances, beyond that, yes, the facility needs to promote their race. TMS president, Eddie Gossage, is a prime example of how to promote a race.
Just like California Speedway, if the track promotion team stops working to push the event (like Penske management did), attendance will suffer. California is the proof. Cutting advertising budget is wrong. The teams all have PR departments and the drivers are booked months in advance for everything from call ins to appearances to sponsor gigs.
The race schedule has been out for months. Local radio should have been on top of this and their talent bookers should have been calling the teams to schedule phone ins. If Allpar can do it, so can they. NASCAR will gladly move their race somewhere else if the local facility isn't doing their job.
It is not NASCAR's responsibility to call local radio stations and book drivers for phone ins. NASCAR does not control the daily schedules of the individual drivers.
Take the COTA in Austin. There are billboards all over the State promoting Formula1. COTA pays for that from their marketing budget, not Formula1. Same with those TMS billboards and TV commercials. It is the tracks responsibility to promote their race and local media needs to do their due diligence to make appearances happen. If they don't, they simply have to wait for the designated media day.
Right, but where does NASCAR marketing end and local marketing begin. That's the difference. California had a great marketing team when part of the Penske Group. Now their marketing team stinks. Track management used to be great, now it's not. Same with IMS, as much as I hate to say it, Tony George and his team was good at marketing races. Belskus, however, slashed spending and focused on trying to hold more events at the track instead of keeping the stand full for the premiere event.
Sure there are multiple ways to skin a cat... But which one gives you the most useable fur???
It not radio responsibility to promote the race? Nascar and the teams should want to be on.
There was I time when Nascar promoted the Brickyard, the driver promoted the Brickyard, that they called the media to be on, that the top story on ESPN and Fox Sports on the racing page was about the Brickyard.
Not this year the bigger story is the Third tier race at Eldora. Which is my original point. and that has little to do with IMS